Jacaranda
General Information about Jacaranda (#240022)
The hexadecimal color #240022, often referred to as Jacaranda, is a dark, muted shade of purple. It is composed of 14.12% red, 0% green, and 13.33% blue. In the RGB color model, it has the values (36, 0, 34). The equivalent CMYK color values are (0, 100, 5, 85), indicating a high concentration of magenta. This color evokes a sense of mystery, sophistication, and quiet elegance. It is reminiscent of deep twilight skies and the rich hues of certain gemstones. Jacaranda is often associated with creativity, intuition, and the subconscious mind, making it a popular choice for designs aiming to convey depth and introspection. Its subtle nature allows it to be paired with a variety of colors, ranging from neutrals to brighter shades, depending on the desired effect.
The color #240022, also known as Jacaranda, presents some accessibility challenges, especially when used as a primary color for text or interactive elements. Due to its low luminance, it offers insufficient contrast against both white and black backgrounds, potentially causing readability issues for users with visual impairments. According to WCAG guidelines, the contrast ratio should be at least 4.5:1 for normal text and 3:1 for large text. Jacaranda falls short of these recommendations, making it necessary to pair it with significantly lighter hues to ensure compliance. Designers should use contrast checking tools to verify accessibility when using Jacaranda in their projects. Alternatives to improve accessibility include lightening the color or using it sparingly for decorative elements rather than functional elements.
Shades
Digital Color Formats
Alternative colors
- #480044
A lighter tint of purple can offer better readability and contrast, while still maintaining a similar aesthetic feel.
- #380036
A desaturated purple can be easier on the eyes, especially when used as a background color.
- #340032
Adding a bit of white to the base color provides a softer contrast, improving readability without drastically altering the aesthetic.
Applications
Web Design Accents
In web design, Jacaranda (#240022) can be employed sparingly to create a sense of luxury and sophistication. It works well for accent elements, such as borders, decorative lines, or subtle background gradients. However, due to its low contrast, it should not be used for primary text or interactive components. When incorporated thoughtfully, Jacaranda can enhance the overall aesthetic of a website, adding a touch of elegance without compromising usability. Ensure sufficient contrast with foreground elements to maintain accessibility standards and optimal user experience.
Interior Design Accents
In interior design, Jacaranda (#240022) can serve as a sophisticated accent color, adding depth and richness to a space. It pairs well with neutral tones like gray, beige, or cream, creating a balanced and harmonious palette. Consider using it for decorative pillows, throws, or artwork to introduce a touch of luxury. Avoid using it as the dominant color in a room, as its darkness can make the space feel smaller and less inviting. When used judiciously, Jacaranda can elevate the overall ambiance of a room, creating a sense of understated elegance.
Fashion and Beauty Accents
In fashion, Jacaranda (#240022) can be used as a bold and elegant accent color. It works well in evening wear, accessories like scarves or handbags, or as a statement color in jewelry. Consider pairing it with neutral colors like black, gray, or white to make it stand out. When used in makeup, it can be a striking color for eyeshadow or eyeliner, adding depth and intensity to the eyes. Due to its richness, it is more suitable for evening looks or special occasions.