Persian Blue
General Information about Persian Blue
The hexadecimal color #233CB3, also known as Persian Blue, is a shade of blue that exudes sophistication and depth. It is composed of 13.73% red, 23.53% green, and 70.2% blue. The color is often associated with royalty, wisdom, and tranquility. In color psychology, blue is known for its calming effects and is often used in branding to convey trust and reliability. Persian Blue can be used in a variety of design contexts, from website backgrounds to accent colors in print materials. It's a versatile color that can evoke both a sense of serenity and sophistication. The RGB (Red, Green, Blue) values are 35, 60, 179 respectively and the CMYK (Cyan, Magenta, Yellow, Black) values are 0.8, 0.66, 0.0, 0.3. This color would work well in many contexts.
The color #233CB3, also known as Persian Blue, presents several accessibility considerations for web design. Its relatively low luminance necessitates careful pairing with text and other interactive elements. To ensure readability, it's crucial to use it with light-colored text, ideally white or very pale shades of yellow or green. According to WCAG guidelines, sufficient contrast ratio is essential for users with visual impairments. For normal text (14 points or 18 pixels and larger), a contrast ratio of at least 4.5:1 is recommended, while for large text (at least 18 points or 24 pixels), a contrast ratio of 3:1 is acceptable. Testing the color combination with accessibility tools is highly advisable to verify compliance with these guidelines. Furthermore, avoid using this color as the sole indicator for important interactive elements, as colorblind users may not perceive the difference. Providing alternative visual cues, such as underlines or icons, is recommended to enhance usability for all users.
Shades
Digital Color Formats
Alternative colors
- #5d73b7
A lighter shade of blue that offers better contrast against dark text, suitable for backgrounds or accents.
- #1a237e
A darker shade of blue that provides a strong contrast when used as text color on light backgrounds.
- #304ffe
A similar blue with slightly higher saturation, suitable for highlighting elements or creating a vibrant feel.
Applications
Corporate Branding
Persian Blue is often associated with trust, stability, and intelligence, making it suitable for financial institutions and corporate websites. It can be used in the background of charts and graphs to add visual appeal without being distracting. Additionally, Persian Blue can be integrated into the company logo and branding material to communicate a sense of reliability and professionalism. Use it sparingly and intentionally to avoid overwhelming the user with too much blue.
Fashion and Interior Design
In fashion, Persian Blue can be used as a statement color in clothing or accessories. A Persian Blue dress or scarf can add a pop of color to an outfit. It also is useful as an accent color in interior design, such as on a throw pillow or wall art. It complements neutral color palettes well, creating a visually stimulating environment. Overall, Persian Blue allows a user to create an exciting design.
Web and App Design
Persian Blue is commonly used in website design for headers, buttons, and other interactive elements. Its striking appearance helps to draw the user's attention to important links. It can also be incorporated into data visualizations to represent complex information clearly. In mobile app design, Persian Blue can be used for icons, navigation bars, and loading screens to provide a consistent user experience. In order to make the visualisations more accessible, provide high-contrast and avoid pairing with similar colors.