Violet
General Information about #231740
The hex color #231740 represents a deep shade of violet, situated within the purple color family. It is composed of 13.7% red, 9% green, and 25.1% blue. This color is often associated with royalty, sophistication, and mystery. In color psychology, violet can evoke feelings of creativity, wisdom, and spirituality. It is a complex color that combines the stability of blue and the energy of red. Historically, violet dyes were expensive to produce, making them a symbol of wealth and power. Today, #231740 is used in various applications, including web design, graphic arts, and fashion, to convey a sense of elegance and depth.
The color #231740, a deep violet, presents specific accessibility challenges. Its low luminance contrast against both white and black backgrounds necessitates careful consideration in user interface design. Text rendered in this color may be difficult for users with visual impairments to read, especially those with low vision or color blindness. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to meet WCAG AA standards. To improve accessibility, consider pairing #231740 with a much lighter color for text or interactive elements, or using it sparingly for decorative purposes where readability is not critical. Providing alternative color schemes further enhances inclusivity.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #231740 can establish a sophisticated and luxurious feel, perfect for websites related to beauty, fashion, or high-end services. Use it for backgrounds, headers, or accent elements, paired with lighter colors for readability. Its depth lends itself well to creating a sense of mystery and elegance, enhancing the overall user experience when applied thoughtfully and balanced with accessibility considerations.
Cosmetic Packaging
This shade of violet works well in cosmetic packaging, representing luxury, sophistication, and uniqueness. It creates a sense of mystique and elegance, appealing to customers seeking high-end beauty products. When used with metallic accents like gold or silver, it enhances the feeling of quality and exclusivity, making the product stand out on the shelf.
Interior Design
In interior design, #231740 can be used to create a calming and sophisticated atmosphere in bedrooms or living rooms. It pairs well with neutral colors like gray and beige, as well as metallic accents like gold and copper. Incorporating this color into fabrics, wall art, or decorative pieces adds depth and richness to the space, promoting relaxation and a sense of well-being. Consider using it in moderation to avoid overwhelming the room.