Gondola
General Information about #231218
The hexadecimal color code #231218 represents a dark, muted shade often categorized within the brown or near-black color space. It is composed of 13.73% red, 7.06% green, and 9.41% blue. In the RGB color model, this translates to 35 red, 18 green, and 24 blue. The color is often described as having a sophisticated, understated, and somewhat somber quality. Its low saturation and luminance make it a subtle choice, and it is often used to convey a sense of elegance or maturity. In contexts where a bold or vibrant statement is not desired, #231218 offers a more refined and subtle option.
The hex color #231218, also known as Gondola, presents some accessibility challenges, particularly when used for text or interactive elements. Its low luminance value of approximately 3.1 cd/m² results in a poor contrast ratio against a standard white background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to ensure readability for users with visual impairments. Using #231218 as text color on a white background would not meet these standards. To improve accessibility, consider pairing this color with lighter shades for text or interactive components. For instance, using a light beige or cream color would provide better contrast and enhance readability. Additionally, avoid using this color for critical visual elements without sufficient contrast, such as small icons or essential navigation links. Always test color combinations using accessibility tools to ensure compliance with accessibility guidelines and to provide an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
- #332228
A slightly lighter shade that offers better contrast while maintaining a similar dark and muted tone.
- #301a1e
A warmer, earthier tone that can provide a more inviting feel while still being relatively dark.
- #333333
A neutral grey that can work as a substitute for backgrounds, offering better contrast for text.
Applications
Web Design and Branding
In web design, #231218 can be utilized sparingly for background elements in sections where a subdued and sophisticated aesthetic is desired. It's essential, however, to ensure that any text or interactive elements placed on this background have sufficient contrast for readability. This color might be suitable for headers, footers, or non-essential graphical elements. Furthermore, in branding, it can be incorporated into a color palette for businesses that aim to project an image of luxury, stability, or timelessness. It can also be effective when combined with gold or cream accents to enhance its richness.
Fashion, Beauty and Interior Design
#231218, due to its dark and mysterious nature, can be incredibly impactful in fashion and beauty. Consider using it as the dominant color in an elegant evening dress, or in subtle accents like nail polish or eyeshadow. In interior design, this hue brings warmth and coziness, making it ideal for accent walls or furniture pieces in living rooms and bedrooms. Combine it with metallic or light-colored accessories to create a stunning visual contrast.
Graphic Design
In graphic design, #231218 is a good choice for creating a sophisticated and serious impression. Use it for designing business cards, brochures, or presentation templates for businesses or individuals who want to convey reliability and professionalism. This color works especially well with minimalist designs, where its depth can truly stand out, or add a subtle texture to it.