Paua
General Information about #23036A
The hex color code #23036A, also known as Paua, represents a dark shade of blue-purple in the RGB color model. It is composed of 13.73% red, 1.18% green, and 41.57% blue. In the CMYK color model, it consists of 67% cyan, 97% magenta, 0% yellow, and 58% black. This color is often associated with royalty, mystery, and creativity. Its deep and rich tone makes it suitable for applications where a sense of sophistication and depth is desired. Colors similar to #23036A include shades of indigo and violet. It evokes feelings of calmness and introspection.
The hex color #23036A, also known as Paua, presents some accessibility challenges, particularly concerning text contrast. When used as a background color, it necessitates light-colored text to ensure readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text (14pt bold or 18pt regular) to meet WCAG AA standards. Tools are available to calculate contrast ratios. If the contrast is insufficient, consider using a lighter shade of purple or a different background color altogether. Furthermore, avoid using this color as the sole means of conveying information. Supplement it with text labels, icons, or other visual cues to ensure usability for individuals with color vision deficiencies. Thoughtful consideration of these factors enhances the inclusiveness and user-friendliness of digital content incorporating #23036A.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #23036A can be employed as a background color for headers or footers to create a sense of sophistication and depth. It pairs well with lighter shades of purple or complementary colors like yellow for buttons or call-to-action elements. However, care should be taken to ensure sufficient contrast with text and other foreground elements to meet accessibility standards. This color can also be used sparingly for decorative elements like borders or icons to add visual interest without overwhelming the overall design.
Interior Design
In interior design, #23036A can be used as an accent color in a room to add a touch of luxury and drama. It can be incorporated through paint, furniture, or accessories. It pairs well with neutral colors like gray or beige to create a balanced and sophisticated space. It's particularly effective in bedrooms or living rooms where a sense of calm and relaxation is desired. The color can also be combined with metallic accents like gold or silver to enhance its elegance.
Fashion
In fashion, Paua (#23036A) is suited as a strong statement color. As a dress, for example, it is ideal for evening occasions to convey an elegant and confident look. As an accent color, it can add a striking touch to accessories such as scarves, bags, or shoes. Combining it with neutral colors such as black, white, or gray creates a sophisticated and balanced style. For more playful looks, it can be matched with complementary colors like yellow, creating a vibrant contrast.