Gondola
General Information about #230318
The hexadecimal color code #230318 represents a very dark shade of purple, often referred to as 'Gondola.' It's composed of 13.73% red, 1.18% green, and 9.41% blue. In the RGB color space, it is quite muted due to the low values of all three components, resulting in a dark and somewhat desaturated appearance. This color evokes a sense of mystery, depth, and sophistication. Its darkness implies formality and can be associated with elegance and luxury. The color is more suitable for accentuating other brighter colors than being the main display color. The color is often found in palettes designed to give websites a modern look.
The color #230318, also known as Gondola, presents significant accessibility challenges, especially for users with visual impairments. Its very low luminance value of approximately 1.3 makes it difficult to distinguish from black or near-black backgrounds. When used as text, it will likely fail WCAG (Web Content Accessibility Guidelines) contrast ratio requirements against almost any lighter background color. This means that people with low vision or color blindness may struggle to read text displayed in this color. To ensure accessibility, it's crucial to avoid using #230318 for text or interactive elements unless paired with a very light or white foreground color that provides sufficient contrast. For decorative purposes, consider using it sparingly and not in ways that convey essential information.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, Gondola (#230318) can be used sparingly as a background accent color in headers or footers to create a sense of depth and sophistication. However, it should never be used for text or interactive elements without a very light foreground color to ensure readability and accessibility. It is suitable for websites that aim for a dark or mysterious aesthetic, such as those in the gaming or entertainment industry. Because of its darkness, make sure that the contrast with lighter elements is sufficient.
Beauty and Cosmetics
In the beauty industry, Gondola can be used in nail polish or eyeshadow palettes to create dramatic, smoky eye looks. The deep purple undertones can add a touch of elegance and mystery. When combined with shimmer or metallic finishes, it can create a luxurious and captivating effect. It is especially well-suited for evening wear or special occasions where a bold statement is desired. Consider pairing it with lighter, contrasting shades to balance the overall look and prevent it from appearing too overwhelming.
Fashion Design
In fashion, Gondola can be incorporated into clothing designs as an accent color in patterns or trims. It adds a sense of sophistication and depth to garments, particularly when used in darker, more muted color palettes. It pairs well with lighter neutrals or metallic accents to create a balanced and stylish look. The color can be effective in creating elegant evening wear or in adding a touch of understated glamour to everyday outfits. Because it is a dark color, it can be used to give depth to lighter designs.