Te Papa Green
General Information about Te Papa Green
The hex color #224539, commonly known as Te Papa Green, is a dark, muted shade of green with subtle earthy undertones. It belongs to the green color family, specifically a deep forest green variant. In the RGB color model, it is composed of 13.33% red, 27.06% green, and 22.35% blue. Its CMYK values are 0.51, 0.00, 0.17, and 0.73. This color evokes a sense of nature, tranquility, and stability, making it a popular choice for designs that aim to create a calming and grounded atmosphere. Te Papa Green is often associated with environmental consciousness, sustainability, and organic elements. The color is named after the Te Papa Museum in New Zealand, reflecting its natural and cultural significance.
The hex color #224539, also known as Te Papa Green, presents some accessibility challenges, particularly in text applications. Its relatively low luminance makes it difficult to provide sufficient contrast against light backgrounds, which is crucial for readability, especially for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. To ensure accessibility, it is advisable to use #224539 with very light backgrounds or to adjust the color slightly to increase its luminance. For instance, using a lighter shade of green or pairing it with a high-contrast accent color can improve accessibility. Tools like contrast checkers can help evaluate the contrast ratio and ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Te Papa Green can be used for website headers or sidebars, providing a natural and calming aesthetic. It works well with minimalist designs and pairs effectively with neutral colors like beige, light gray, or white. The color evokes a sense of reliability and can enhance the user experience of websites related to environmental or sustainable products and services.
Interior Design
Te Papa Green is often employed in interior design to bring a touch of nature indoors. It is an excellent choice for accent walls, upholstery, or decorative accessories. The color can create a relaxing and harmonious atmosphere in living spaces, bedrooms, or home offices. When combined with wooden furniture and natural textures, Te Papa Green enhances the organic feel of the room.
Branding
Te Papa Green can be effectively used in branding for companies that want to convey a sense of eco-friendliness and sustainability. It works well for logos, marketing materials, and product packaging, particularly for brands focused on organic food, natural cosmetics, or renewable energy. The color's earthy tone communicates a commitment to environmental responsibility and can help build trust with consumers.