Te Papa Green
General Information about Te Papa Green
The hexadecimal color #22443D, also known as Te Papa Green, is a muted, medium-dark shade of green. It's composed of 13.3% red, 26.7% green, and 23.9% blue. In the RGB color model, it has values of 34 red, 68 green, and 61 blue. In the CMYK color model, it's composed of 50% cyan, 0% magenta, 10.3% yellow, and 73.3% black. This color is often associated with nature, tranquility, and stability. Its subdued nature makes it versatile for various design applications, lending a touch of earthiness and sophistication. The green hue suggests growth and harmony, making it suitable for brands aiming to project an image of sustainability or well-being. Due to its moderate darkness, it's essential to consider contrast ratios when using it for text or interactive elements to ensure accessibility.
The hex color #22443D, also known as Te Papa Green, presents some accessibility challenges. Its relatively low luminance value may result in insufficient contrast when used as text against a white or very light background. To ensure readability and inclusivity, it is crucial to pair this color with significantly lighter shades for text or interactive elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using online contrast checkers can help verify compliance. For improved accessibility, consider using #22443D for larger graphical elements or backgrounds, paired with appropriately contrasting text colors. Providing alternative color schemes for users with visual impairments can further enhance the user experience.
Shades
Digital Color Formats
Alternative colors
- #336644
A slightly lighter shade of green that maintains a similar aesthetic while offering better contrast against light backgrounds.
- #113322
A darker shade of green that provides a stronger contrast when used as a background color for white or light-colored text.
- #445544
A neutral grey-green tone that offers versatility in design and can be paired with a wider range of accent colors.
Applications
Web Design
In web design, Te Papa Green can be used to create a natural and calming aesthetic, particularly suitable for websites related to environmental conservation, organic products, or wellness. It can be effectively used in website headers, footers, or as a background color for specific sections to create visual interest without being overly distracting. Furthermore, it could be used to highlight call-to-action buttons, provided sufficient contrast is ensured with the text color.
Interior Design
In interior design, Te Papa Green evokes a sense of tranquility and connection with nature. It can be used as an accent wall color in living rooms or bedrooms, or as a color for soft furnishings such as cushions, curtains, or rugs. This color pairs well with natural materials like wood and stone, creating a harmonious and inviting space. Consider using it in combination with lighter neutrals to prevent the room from feeling too dark or overwhelming.
Fashion
In the fashion industry, Te Papa Green can be incorporated into clothing designs to create a sophisticated and earthy look. It can be used for dresses, skirts, or tops, and paired with neutral colors like beige, cream, or gray for a balanced outfit. This color is also suitable for accessories such as scarves or handbags, adding a subtle touch of color to an ensemble. It works particularly well for autumn and winter collections, complementing the seasonal palette.