Te Papa Green

General Information about Te Papa Green

The hex color #223F36, also known as Te Papa Green, is a dark, muted shade of green. It resides in the green-cyan hue range on the color wheel. In the RGB color model, it consists of 13.33% red, 24.71% green, and 21.18% blue. In the CMYK color model, it is composed of 46% cyan, 0% magenta, 14% yellow, and 75% black. This color evokes feelings of nature, tranquility, and stability. Due to its dark and muted character, it can be described as earthy and understated. In terms of color psychology, it might represent growth, harmony, and a connection to the natural world. Te Papa Green is often associated with environmental awareness and sustainability.

The hex color #223F36, also known as Te Papa Green, presents some accessibility challenges, particularly regarding color contrast. When used as a background color, it necessitates light-colored text for readability. A contrast ratio of at least 4.5:1 is recommended for body text and 3:1 for large text to comply with WCAG (Web Content Accessibility Guidelines). Tools like contrast checkers can accurately measure the contrast ratio between text and background. Designers should avoid pairing #223F36 with dark or similarly muted colors, as this can make content difficult for users with visual impairments to perceive. Ensuring sufficient contrast is crucial for users with low vision or color blindness. Consider providing alternative color schemes that offer better contrast to accommodate diverse user needs and preferences. Furthermore, avoid relying solely on color to convey important information; use text labels or icons as redundant cues to ensure inclusivity and accessibility.

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Alternative colors

Applications

• Eco-Friendly Website Design

  Te Papa Green (#223F36) can create a serene and natural ambiance, ideal for websites or applications related to nature, environmental conservation, or organic products. Its muted tone is easy on the eyes, making it suitable for extended reading or browsing sessions. It can be effectively used in website headers, footers, or as a background color for informational sections. It can also be implemented as an accent color to highlight important features or call-to-action buttons, promoting a sense of trust and stability. Furthermore, its earthy quality makes it a fitting choice for branding materials associated with sustainable practices, eco-tourism, or wellness retreats, reinforcing a connection to the natural world.

• Calming Interior Decor

  In interior design, Te Papa Green (#223F36) is an excellent choice for creating a calming and grounding atmosphere in living spaces, bedrooms, or home offices. Its subtle shade evokes feelings of nature and tranquility, which can contribute to a more relaxed and balanced environment. It pairs well with natural materials such as wood, stone, and linen, enhancing the overall sense of organic harmony. This color can be used on walls, accent furniture, or decorative accessories, bringing a touch of the outdoors inside. Consider using it in combination with lighter neutrals or warm earthy tones to create a visually appealing and inviting space, fostering a sense of peace and well-being.

• Sustainable Marketing Campaigns

  Te Papa Green (#223F36) can be used to convey a sense of rustic elegance and environmental consciousness. Consider using it for marketing materials related to organic food, sustainable practices, or outdoor adventure. The color can also be incorporated into the product design itself. Furthermore, #223F36 can be combined with earthy tones, natural textures, and minimalist design to create a cohesive brand identity. Its versatility makes it a valuable asset for companies looking to communicate a commitment to both quality and sustainability.

Complementary color

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