Te Papa Green
General Information
The hexadecimal color code #223B39, also known as Te Papa Green, is a dark, muted shade of green. It is composed of 13.33% red, 23.14% green, and 22.35% blue. In the RGB color model, this translates to R:34, G:59, B:57. In the CMYK color model, it is composed of 42.37% cyan, 0% magenta, 3.39% yellow, and 76.86% black. The color has a subtle, sophisticated feel, reminiscent of nature and tranquility. Its hex triplet is 223B39, and its closest web-safe color is #333333. Te Papa Green is often associated with environments, sustainability, and natural resources, making it a good choice for projects that want to convey a sense of calm, stability, and environmental awareness.
The color #223B39, also known as Te Papa Green, presents some accessibility challenges, particularly in text applications. Its relatively low luminance (brightness) results in a low contrast ratio against a white background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text. This color might not meet these standards, especially for users with visual impairments. When using #223B39 for text, consider pairing it with a very light color, like white (#FFFFFF) or a pale yellow, to ensure sufficient contrast. Alternatively, using a darker shade of green or a completely different, lighter color might be necessary to meet accessibility requirements. Also, consider using it for larger graphical elements where the contrast requirements are less stringent. Always test the color combination with accessibility tools to ensure compliance.
Shades
Digital Color Formats
Alternative colors
- #344e41
A slightly lighter green that provides better contrast against white backgrounds.
- #1a2a27
A darker shade of green, offering a sophisticated and muted feel while maintaining readability.
- #2a4d49
A teal color that's closely related to green, which is a bit more vibrant and better for digital displays.
Applications
Web Design
In web design, Te Papa Green can be used for website headers, footers, or as a background color for specific sections that require a natural or earthy feel. For instance, a website about environmental conservation or organic products could effectively use this color to reinforce its brand identity. Pairing it with neutral colors such as beige or light gray can create a balanced and visually appealing layout. Use it sparingly to highlight important elements without overwhelming the user.
Interior Design
In interior design, #223B39 can be used as an accent color in rooms with natural elements such as wood or stone. It pairs well with earthy tones and can be used for painting a feature wall or selecting furniture upholstery. It can create a calm and grounded atmosphere and complement a room filled with plants or natural light. It evokes a sense of nature and can be used to create a relaxing, grounding environment.
Fashion
In fashion, this shade of green can be incorporated into apparel and accessories to create a sophisticated and understated look. It is suitable for creating outdoors or nature-inspired fashion lines, or for items intended to project an earthy and calm feel. It can be used for dresses, skirts, or even as a subtle detail in accessories like scarves or handbags. Because of its muted nature, it can be easily matched with neutral or brighter hues.