Green Kelp
General Information
The hex color #223720, also known as Green Kelp, is a dark shade of green that evokes a sense of nature and calmness. It belongs to the green color family and is often associated with growth, renewal, and tranquility. In the RGB color model, #223720 is composed of 13.33% red, 21.57% green, and 12.55% blue. Its CMYK values are 0.38, 0, 0.42, and 0.78. This color is frequently utilized in design contexts aiming to communicate environmental awareness, natural aesthetics, or a peaceful ambiance. Its muted tone makes it suitable for backgrounds, accents, and branding elements, providing a subtle yet sophisticated visual impact. Understanding the color's properties and associations enables designers to leverage its potential effectively in various applications.
The color #223720, also known as Green Kelp, presents some accessibility challenges, particularly regarding color contrast. When used as text against a white background, the contrast ratio might be insufficient for users with visual impairments, potentially making the text difficult to read. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to meet WCAG AA standards. Therefore, it's crucial to pair #223720 with a lighter background or use it for purely decorative elements where readability is not paramount. When employing it for interactive elements like buttons or links, ensure sufficient contrast with the surrounding colors to ensure usability for all users, including those with color vision deficiencies. Always test color combinations with accessibility evaluation tools to verify compliance with accessibility guidelines.
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Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #223720 can be utilized to evoke a sense of nature and tranquility, making it suitable for websites related to environmental organizations, organic food stores, or wellness retreats. It can serve as a background color for banners or as an accent color to highlight important sections. Due to its relatively dark tone, it is imperative to ensure sufficient contrast with text and other elements to maintain readability and usability. Complementary colors or lighter shades can be employed to create a balanced and visually appealing design, avoiding potential accessibility issues related to color contrast.
Interior Design
In interior design, Green Kelp can be incorporated to bring a natural and calming ambiance to spaces. It works well in living rooms, bedrooms, or studies, providing a grounding and relaxing atmosphere. Consider using it as an accent wall color or for furniture upholstery. Pair it with natural materials like wood and stone to enhance the organic feel. To prevent the space from feeling too dark, balance it with lighter colors such as creams, beiges, or soft yellows. Green Kelp can also be used in smaller doses, such as through decorative accessories or indoor plants, to add subtle touches of nature.
Fashion
In fashion, #223720 can be used for garments that aim to convey a sense of earthiness and sophistication. It's particularly suited for outerwear like jackets or for accessories such as scarves and bags. It can be combined with neutral colors like gray, brown, and black for a classic and understated look or paired with brighter colors for a more vibrant and contemporary style. As it is a relatively dark shade of green, it can also provide a slimming effect. For evening wear, consider using it in velvet or satin fabrics to add depth and richness.