Jacaranda
General Information about #220827
The hex color code #220827 represents a dark, muted shade of purple, often described as a deep Jacaranda. In the RGB color model, it is composed of 13.33% red, 3.14% green, and 15.29% blue. This combination results in a color that evokes feelings of sophistication, mystery, and depth. Colors similar to Jacaranda are often associated with royalty, creativity, and luxury. Due to its low luminance, this color tends to appear darker, making it suitable for backgrounds or accents when paired with lighter elements to provide sufficient contrast. It is often used in branding and design to convey a sense of elegance and exclusivity. The color can be perceived differently depending on the lighting conditions and the surrounding colors, but the purple tone is generally quite evident.
The color #220827, a deep and muted purple, presents some accessibility challenges, particularly when used as a background or text color. Its low luminance value (approximately 3.8) necessitates careful consideration of contrast ratios. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text against its background to ensure readability for users with visual impairments. Therefore, when using #220827, it is essential to pair it with a light color to achieve sufficient contrast. Using tools to measure contrast ratios is highly recommended during design process. When this color is used for interactive elements such as buttons or links, additional visual cues, such as borders or changes in color on hover, should be provided to enhance usability for all users, especially those with cognitive disabilities.
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Applications
Web Design
In web design, #220827 can be used to create a sophisticated and mysterious atmosphere. It's well-suited for websites related to luxury goods, night clubs, or artistic portfolios. When used sparingly, it can add a touch of elegance and intrigue. However, it is crucial to consider the accessibility implications and use it with lighter text or elements to ensure readability. It can be also used in gradients to create interesting backgrounds.
Beauty
In the beauty industry, Jacaranda (#220827) can represent deep, rich colors in eyeshadows, lipsticks, or nail polishes. Its dark, mysterious tone is perfect for creating dramatic and alluring looks. This color can also be used in the packaging design of beauty products to convey luxury and sophistication. It is especially fitting for products targeting evening wear or special occasions.
Interior Design
In interior design, #220827 can be used as an accent color in a room to add depth and richness. It works well in small doses, such as in decorative pillows, artwork, or a feature wall. Pair it with lighter colors like cream or beige to balance the darkness and create a harmonious space. It's a great choice for creating a cozy and intimate atmosphere in bedrooms or living rooms.