Ultramarine
General Information about Ultramarine (#2207AC)
The color #2207AC, commonly known as Ultramarine, is a deep, vivid shade of blue-violet. In the RGB color model, it is composed of 13.33% red, 2.75% green, and 67.45% blue. Ultramarine's hexadecimal representation, #2207AC, is frequently used in web design and digital media. It has a rich history, with natural ultramarine pigment originally derived from the gemstone lapis lazuli, making it highly prized in the past. Historically, it was more expensive than gold. Today, synthetic ultramarine is readily available. The name 'ultramarine' comes from the Latin 'ultramarinus', literally meaning 'beyond the sea', as the pigment was imported into Europe from Asia. This color is associated with depth, tranquility, and creativity.
The hex color #2207AC, also known as Ultramarine, presents certain accessibility challenges, particularly in text applications. Its dark hue means it requires careful consideration of contrast ratios to ensure readability for individuals with visual impairments. When used as a background color, it's crucial to pair it with a light foreground color, such as white or a very pale yellow, to meet WCAG (Web Content Accessibility Guidelines) standards for contrast. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Conversely, using #2207AC as a text color requires a light background. Without sufficient contrast, users may struggle to distinguish the text from the background, leading to a poor user experience. In interactive elements like buttons or links, it's essential to provide clear visual cues beyond color alone to indicate the element's state (e.g., hover, focus).
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue can offer better readability and contrast, while still maintaining a similar aesthetic.
A more vibrant purple can provide a more energetic feel and potentially better contrast depending on the background.
A light gray can act as a neutral alternative to the dark color, it also offers a lighter alternative.
Applications
Web Design Accents
In website design, Ultramarine can be used strategically for accent elements such as headings, borders, or call-to-action buttons to draw the user's attention. It's best used sparingly to avoid overwhelming the user, and its dark nature makes it a powerful choice for creating visual hierarchy and contrast. This color is especially effective when used with a minimalist design as it can convey a sense of sophistication and modernity. Ensure there is sufficient contrast with the text for accessibility purposes, especially if used as a background.
Fashion and Beauty
In fashion design, Ultramarine serves as a striking color for evening wear or statement pieces. Its depth and richness make it suitable for luxurious fabrics like velvet or silk. It can be paired with metallic accents like gold or silver for an opulent look, or contrasted with warm colors like coral or mustard for a bold, eye-catching ensemble. In makeup, Ultramarine-inspired eyeshadows or eyeliners can add drama and intensity to the eyes, while lipsticks in this shade can create a bold and unforgettable statement.
Interior Design Accents
In interior design, Ultramarine can be incorporated as an accent color in throw pillows, artwork, or statement furniture pieces to add a pop of color to a neutral room. It pairs well with gray, white, or beige walls and can create a sense of depth and sophistication. When used as a wall color, it's best suited for smaller spaces or accent walls to avoid making the room feel too dark or overwhelming. This color can be utilized in design projects related to sea or water given its association to it.