Jacaranda
General Information about #220331
The hexadecimal color code #220331, also known as Jacaranda, represents a dark, muted shade of purple. In the RGB color model, it consists of 13.33% red, 1.18% green, and 19.22% blue. In the CMYK color model, it is composed of 31% cyan, 94% magenta, 0% yellow, and 81% black. This color leans towards the violet end of the spectrum, suggesting a sense of luxury, mystery, and sophistication. It is often associated with royalty, creativity, and spiritual awareness. The low saturation and relatively low brightness give it a subdued and elegant feel. It may appear nearly black in some lighting conditions due to its darkness. The name 'Jacaranda' refers to a flowering tree known for its vibrant purple blossoms, although the hex color itself is a much darker shade than the flowers.
The color #220331, a deep, muted purple, presents some accessibility challenges, especially when used for text. Its low luminance, coupled with the limited contrast against many background colors (particularly lighter shades), can make it difficult for users with visual impairments to read. According to WCAG guidelines, sufficient contrast is crucial for readability. For text, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #220331 for text, it is imperative to pair it with a very light background color, such as white or a pale yellow, to achieve an acceptable contrast ratio. Tools like contrast checkers can help ensure compliance. Avoid using this color for small text or important interface elements without careful consideration of contrast. In graphical elements, ensure its use does not impede understanding for users with color blindness.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #220331 can be utilized to evoke feelings of sophistication and mystery. It is perfect for creating a luxurious feel for websites related to high-end products like jewelry, cosmetics, or exclusive services. As a background, particularly in combination with gold or silver accents, it can create a visually striking experience. However, caution must be taken to ensure readability by using contrasting text colors. This color works especially well in dark-themed website designs, which are becoming increasingly popular for their modern appeal and reduced eye strain in low-light environments. Used sparingly, it can be an effective tool in branding.
Fashion
In fashion, #220331, reminiscent of deep amethyst, can be used as a grounding neutral or a dramatic statement color. It’s suitable for evening wear, accessories like scarves or handbags, and can add a touch of elegance to any outfit. It complements both warm and cool skin tones, making it a versatile choice. When using this color in fashion, consider pairing it with lighter hues such as lavender or cream for a balanced look, or contrasting it with bolder colors like teal or mustard for a more adventurous ensemble. This color can also be used for cosmetics packaging.
Interior Design
For interior design, #220331 works well as an accent color to create a cozy and luxurious atmosphere. It's especially suitable for bedrooms, living rooms, or home offices, as it can promote relaxation and concentration. It can be used on walls, furniture, or decorative elements like cushions and throws. When using this color, complement it with metallic finishes such as gold or copper to enhance its richness, or pair it with natural materials like wood or stone for a more organic feel. It is excellent in creating boudoir spaces.