Te Papa Green
General Information about Te Papa Green
The hex color code #213C37, also referred to as Te Papa Green, represents a dark, muted shade of green. In the RGB color model, it is composed of 13.73% red, 23.53% green, and 21.57% blue. This combination creates a subdued and earthy tone, reminiscent of natural foliage and landscapes. The color is often associated with concepts like nature, sustainability, and tranquility. In terms of color theory, #213C37 is a tertiary color, created by mixing a primary color (green) with adjacent secondary colors. Its hexadecimal representation provides a standardized way to represent and use the color in digital applications, ensuring consistency across different platforms and devices. This color is not part of the web safe colors.
The color #213C37, also known as Te Papa Green, has specific accessibility considerations for web development. Its relatively dark hue means that careful attention must be paid to contrast ratios, especially regarding text. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text against its background. When using #213C37 as a background, ensure that the foreground text color provides sufficient contrast. Light shades of yellow, white, or lighter greens would be suitable options. Tools like WebAIM's contrast checker can be used to verify compliance. Additionally, avoid using color as the sole means of conveying information; supplement color with text labels or other visual cues to accommodate users with color vision deficiencies. Employing ARIA attributes can further enhance accessibility by providing descriptive information to assistive technologies.
Shades
Digital Color Formats
Alternative colors
- #304A42
A slightly lighter shade of green can offer better contrast while maintaining a similar aesthetic.
- #424F4A
A more desaturated green provides a softer, more muted appearance, potentially reducing eye strain.
- #333333
Dark grey as a neutral, subdued alternative that pairs well with vibrant accent colors.
Applications
Eco-Friendly Branding
Te Papa Green can be employed to evoke feelings of nature, sustainability, and environmental consciousness. Its subdued and earthy tone makes it perfect for websites and marketing materials related to eco-friendly products, outdoor adventures, or conservation efforts. It could be used in the branding of a nature reserve, a sustainable energy company, or a blog focusing on minimalist living and environmental issues. Consider using it in combination with natural textures and imagery to enhance the overall effect, creating a sense of harmony and connection to the earth.
Sophisticated Interiors
In interior design, Te Papa Green can create a calming and sophisticated atmosphere. It works well in living rooms, bedrooms, or studies, especially when paired with natural materials like wood and stone. The color adds a touch of elegance without being too overwhelming, creating a relaxing and inviting space. It is suitable for accent walls, upholstery, or decorative elements such as cushions, throws, or plant pots. Consider its use in spaces designed to promote relaxation and tranquility.
Sustainable Fashion
Te Papa Green can be effectively used in fashion to create a natural and sophisticated look. This muted green shade is perfect for creating a subtle, earthy tone, ideal for casual wear or more dressed-up occasions. Consider it for dresses, shirts, or even accessories, pairing well with neutral tones like beige, cream, or brown for a harmonious and balanced ensemble. The color lends itself well to sustainable fashion brands, reflecting a connection to nature and promoting an eco-conscious aesthetic.