Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #210BA9, is a deep, vivid shade of blue. It derives its name from the historical pigment made from ground lapis lazuli, a rare and expensive stone. This color is associated with depth, stability, and trust, making it a popular choice for branding and design. In color psychology, blue is often linked to calmness, serenity, and intelligence. Ultramarine's intensity can evoke feelings of confidence and sophistication. It is widely used in various fields, including art, graphic design, and web development, to create visually appealing and impactful experiences. Because of its richness, it can make a design stand out and be visually appealing. It is widely used in diverse applications, from digital interfaces to physical products, and is used in many industries.
Ultramarine (#210BA9) offers moderate accessibility depending on its use. When used as text, it requires careful consideration of the background color. Due to its deep hue, it needs to be paired with very light colors like white or pale yellow to ensure sufficient contrast for readability, especially for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for body text to comply with WCAG guidelines. When used for larger text or graphical elements, a contrast ratio of 3:1 may be acceptable. Avoid pairing it with dark or similarly saturated colors, as this will reduce readability and accessibility. Consider using tools to check color contrast ratios to ensure compliance with accessibility standards. Furthermore, ensure sufficient size and spacing for interactive elements using this color to facilitate usability for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Ultramarine can be used to create visually striking web designs. As a primary color, it can establish a bold and confident brand identity. In website layouts, it can be used for headings, buttons, and key call-to-action elements. Its usage should be balanced with neutral colors to prevent overwhelming the user. Consider applying it as an accent color to highlight important sections or to create a memorable user experience. Ultramarine is especially effective for websites in technology, finance, and creative industries seeking to project innovation and reliability. Darker shades of ultramarine can be used in the background combined with light text to make it readable.
Interior Design
In interior design, Ultramarine can be used as an accent color in furniture, artwork, or decorative elements. Its vibrant and sophisticated tone can add a touch of elegance and depth to a room. It can be paired with neutral walls and furniture to create a balanced and inviting space. Consider using it in living rooms, bedrooms, or studies to create a calm and inspiring atmosphere. Ultramarine works well with natural materials like wood and stone, and can complement both modern and traditional design styles. It can also be combined with metallic accents such as gold or silver to create a luxurious effect.
Fashion
In fashion, Ultramarine can be a statement color for evening wear, accessories, or as a bold accent in everyday outfits. Its rich hue complements a variety of skin tones and can be paired with neutral colors like black, white, or gray for a sophisticated look. Consider using it for dresses, suits, scarves, or statement jewelry. Ultramarine also works well with denim and can add a pop of color to casual outfits. For a bolder look, try pairing it with complementary colors like orange or yellow. It is important to consider the material and texture of the fabric to achieve the desired effect.