Ultramarine
General Information about Ultramarine (#21019A)
The hexadecimal color #21019A, also known as Ultramarine, is a dark shade of blue-violet. It's a color that evokes feelings of depth, sophistication, and creativity. In the RGB color model, #21019A is composed of 12.9% red, 0.4% green, and 60.4% blue. In the CMYK color model, it consists of 79% cyan, 99% magenta, 0% yellow, and 40% black. Ultramarine has a hue angle of 248.1 degrees, a saturation of 99.2%, and a lightness of 30.4%. This particular shade of blue is often associated with royalty, wisdom, and spirituality. It's a versatile color that can be used in various design contexts to convey different moods and messages. The color name comes from the pigment of the same name, originally made from ground lapis lazuli.
The color #21019A, a deep ultramarine, presents several accessibility considerations for web developers. Its dark hue means that careful attention must be paid to contrast ratios. When used as a background, it necessitates very light text (white or near-white) to ensure readability, ideally meeting WCAG AA or AAA standards. Conversely, as a text color, it requires a very light background. It's crucial to avoid pairing it with similarly dark colors, as this would create insufficient contrast, making content difficult or impossible for users with visual impairments to perceive. Providing sufficient contrast is key to ensuring accessibility for a wide range of users, including those with low vision or color blindness. Also, avoid using this color as the sole means of conveying important information; always provide alternative text or visual cues.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue provides better contrast on white backgrounds while maintaining a similar aesthetic.
A more desaturated blue offers a softer visual experience and can be easier on the eyes for extended reading.
This deep indigo provides a similar rich color while being a bit warmer and less intense.
Applications
Luxury Website Design
Ultramarine, with its regal and sophisticated presence, is exceptionally well-suited for crafting a sense of luxury and exclusivity in website designs. Its depth evokes a feeling of trust and stability, making it ideal for financial institutions, high-end brands, or corporate sites aiming to project reliability. Imagine a website for a private bank using this color as the primary brand accent – it would instantly convey trustworthiness and sophistication. Moreover, this hue can be artfully employed in website banners, call-to-action buttons, or graphical elements to draw the user's attention, provided that the contrast with the surrounding colors is carefully considered to maintain readability and accessibility.
Cosmetic Packaging and Products
In the realm of beauty and fashion, ultramarine's vibrant and intense tone makes it a captivating choice for cosmetic packaging. Imagine an eyeshadow palette adorned with this hue, instantly grabbing the attention of consumers seeking bold and expressive colors. Furthermore, this shade translates exceptionally well into actual cosmetic products, such as eyeliners, mascaras, or lipsticks, allowing for the creation of dramatic and eye-catching looks. Ultramarine evokes feelings of creativity and self-expression, resonating particularly well with younger demographics who embrace individuality. Its use can elevate cosmetic products from functional items to statements of personal style.
Interior Design Accent Color
Ultramarine, reminiscent of deep ocean waters and twilight skies, brings a touch of serenity and depth to interior design. Its calming properties make it an excellent choice for bedrooms or reading nooks, where a relaxing atmosphere is desired. When used as an accent wall, it can create a focal point and add visual interest without overwhelming the space. Complementary colors such as warm yellows or golds can be incorporated to create a balanced and harmonious palette. Ultramarine can also be used in furniture upholstery or decorative accessories such as pillows and throws to introduce a subtle yet impactful touch of color.