Chathams Blue
General Information about Chathams Blue
The color #204B78, also known as Chathams Blue, is a deep, muted shade of blue, evoking feelings of calmness, stability, and sophistication. It belongs to the blue color family and has a relatively low saturation, which gives it a more subdued and refined appearance compared to brighter blues. In the RGB color model, #204B78 is composed of 12.55% red, 29.41% green, and 47.06% blue. In the CMYK color model, used in printing, it consists of 73% cyan, 38% magenta, 0% yellow, and 53% black. This color is often associated with trust, reliability, and professionalism, making it a popular choice for corporate branding and website design. Its hexadecimal code provides a standardized way to represent the color across different platforms and applications, ensuring color consistency.
The hex color #204B78, also known as Chathams Blue, presents some accessibility challenges, particularly in text applications. Its relatively low luminance value means that careful consideration must be given to its contrast ratio against background colors. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to ensure readability for users with visual impairments. When using #204B78 for text, lighter background colors like white, light gray, or pale yellow should be preferred. Additionally, providing sufficient spacing and using clear, sans-serif fonts can further improve readability. For interactive elements like buttons or links, ensure that there is a distinct visual cue, such as a change in color or a visible border, when the element is hovered over or focused on, to aid users who navigate with keyboard or screen readers. Adequate color contrast will vastly improve the experience for all users, regardless of their visual abilities.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #204B78 can be effectively used for headers, navigation bars, and other prominent design elements. It provides a sense of sophistication and stability, making it suitable for corporate websites or websites focused on finance or technology. When used sparingly as an accent color, it can draw attention to key information without overwhelming the user. For example, it can be used for buttons or calls-to-action. Ensure that sufficient contrast is maintained when using this color for text. Combining it with lighter shades of gray or white can create a professional and aesthetically pleasing website design.
Interior Design
In interior design, Chathams Blue can be used to create a calming and sophisticated atmosphere. It works well in bedrooms, living rooms, or home offices where a sense of tranquility is desired. It can be paired with neutral colors such as beige, cream, or light gray to create a balanced and inviting space. Consider using it as an accent wall color or for furniture upholstery. Adding pops of brighter colors like yellow or orange can create a dynamic contrast and prevent the space from feeling too monotonous. The color can also be incorporated into decorative accessories such as pillows, rugs, and artwork.
Fashion
In fashion, #204B78 can be used to create elegant and classic outfits. It is a versatile color that can be worn in both formal and casual settings. A Chathams Blue blazer or dress can be paired with neutral accessories for a polished look. For a more casual outfit, consider pairing it with jeans or chinos. It complements other cool colors such as gray, silver, and white, as well as warmer colors like gold and beige. This color is suitable for both men's and women's fashion and can be incorporated into various clothing items, including shirts, pants, skirts, and outerwear.