Persian Blue
General Information about #2040B6
The hex color #2040B6, also known as Persian Blue, is a deep, vibrant shade of blue within the blue color family. It has a sense of depth and richness, often associated with trust, stability, and intelligence. In the RGB color model, #2040B6 is composed of 12.55% red, 25.1% green, and 71.37% blue. This color is often used in corporate branding to convey reliability and professionalism. It evokes feelings of calmness and peace, and is often associated with the sky and sea. Understanding its hex code, RGB values, and color associations can help designers and artists effectively incorporate it into their work, whether it's for web design, graphic design, or other creative projects. The color is associated with technology, cleanliness, and trustworthiness, which are all important attributes for web designers to consider.
The hex color #2040B6, a shade of Persian Blue, presents some accessibility challenges, particularly in text applications. Its relatively low luminance of 0.13 means that it requires careful consideration of contrast ratios against background colors. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using #2040B6 for text on a white background (or similar light colors) may not meet these guidelines, potentially making content difficult to read for users with visual impairments. To improve accessibility, consider using a lighter shade of blue or a contrasting color such as white or yellow for the text. Tools like contrast checkers can help evaluate and adjust color combinations to ensure compliance with accessibility standards, promoting a more inclusive user experience. Also keep in mind that cultural perception of blue as a calm and trustworthy colour might require different considerations in different parts of the world.
Shades
Digital Color Formats
Alternative colors
- #3366cc
A slightly lighter shade of blue that maintains the vibrancy while improving contrast against light backgrounds.
- #142850
A darker shade of blue that provides better contrast against light backgrounds.
- #4f75b3
A desaturated blue with better readability than #2040B6, while still retaining the blue hue.
Applications
Web Design Accents
In web design, #2040B6 can be used for accents, buttons, or interactive elements to draw attention. The rich blue hue conveys trust and professionalism, making it suitable for corporate websites or financial applications. However, care must be taken to ensure sufficient contrast with the background, especially when used for text. For example, using #2040B6 as a button background with white text can create an appealing and accessible call-to-action. When used as a background colour for a section, it's better to use it with light elements to make the UI elements more readable.
Interior Design Accent
In interior design, #2040B6 can add a pop of color to a neutral room. It works well as an accent wall, in decorative pillows, or as upholstery for furniture. The deep blue creates a sense of calm and sophistication, making it suitable for bedrooms or living rooms. Pairing it with lighter neutrals like gray or beige creates a balanced and inviting space. Consider incorporating metallic accents like gold or silver to enhance the richness of the blue.
Fashion Applications
In fashion, #2040B6 can be used in clothing or accessories to add a touch of elegance and sophistication. A blue dress or blazer can make a bold statement, while a blue scarf or handbag can add a subtle pop of color to an outfit. The color pairs well with neutrals like black, white, or gray, as well as other shades of blue. Consider using it in formal wear or business attire to convey a sense of professionalism and trustworthiness.