Astronaut
General Information about #20407b
The hex color #20407b, also known as 'Astronaut', is a deep, muted shade of blue with a hint of purple. It belongs to the blue color family and is often associated with feelings of tranquility, stability, and intelligence. In color theory, blue is considered a cool color and is frequently used to convey a sense of calm and serenity. Its hexadecimal representation indicates the specific combination of red, green, and blue light that produces this particular hue. The RGB values are Red: 32, Green: 64, Blue: 123. The color is used across various platforms, including digital design, printing, and fashion.
The hex color #20407b presents accessibility challenges, particularly regarding contrast. When used as text on a white background, or conversely, white text on #20407b, it may not meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratio. This is crucial for users with visual impairments. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. To improve accessibility, consider using lighter shades of text on #20407b or darker shades of text on lighter backgrounds. Tools are available online to check color contrast ratios. Careful consideration of color pairings is essential for inclusive design.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #20407b can serve as a primary color for headers and navigation bars, evoking a sense of professionalism and reliability. Its depth makes it suitable for backgrounds, creating a sophisticated backdrop for content. However, attention to text color contrast is crucial to maintain readability and accessibility, ensuring a seamless user experience. This color is perfect for websites within the tech or finance sector.
Branding
#20407b, also known as Astronaut, is an excellent choice for branding materials aiming to project a sense of trust and expertise. It works well in logos, business cards, and marketing collateral. Its association with stability and competence makes it a particularly good fit for businesses in the finance, technology, or consulting industries. When paired with lighter accent colors, it creates a balanced and professional image.
Interior Design
In interior design, Astronaut can be used as an accent wall color in living rooms or bedrooms to create a relaxing and sophisticated atmosphere. Pair with neutral furniture and metallic accents to elevate the design. It can also be used in home offices to promote focus and productivity, making it a functional and stylish choice for any space.