Tory Blue
General Information about Tory Blue
The hex color #203FA0, commonly referred to as Tory Blue, is a deep, saturated shade of blue. In the RGB color model, it is composed of 12.55% red, 24.71% green, and 62.75% blue. In the CMYK color model, used in printing, it consists of 80% cyan, 61% magenta, 0% yellow, and 37% black. This color evokes feelings of trust, stability, and depth, often associated with professionalism and authority. It is a popular choice for corporate branding, government agencies, and educational institutions. Its rich hue makes it suitable for creating a sense of seriousness and reliability, and it's often used in contexts where conveying a sense of importance and trustworthiness is key.
The hex color #203FA0, also known as Tory Blue, presents some accessibility considerations, especially in web design. When used as a background color, it's crucial to ensure sufficient contrast with text or foreground elements. A light text color like white or a very pale yellow is generally recommended to meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratio. Using tools that measure contrast ratios can help determine if the color combination is accessible to users with visual impairments. It's essential to avoid using this color for critical interactive elements like buttons or links without careful consideration of the text color and other visual cues to maintain usability for all users, including those with color vision deficiencies. In scenarios involving data visualization, ensure appropriate contrast and labeling of data points.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Branding
Tory Blue can serve as a primary brand color for companies wanting to convey trust, stability, and sophistication. Its deep blue tone is perfect for financial institutions, law firms, or consulting agencies. In web design, it can be utilized in website headers, footers, and call-to-action buttons, complemented by lighter shades or contrasting colors to ensure readability and visual appeal. Furthermore, Tory Blue can effectively highlight important information on websites and marketing materials, reinforcing brand recognition and a sense of reliability.
Interior Design
This shade of blue can be used as an accent color in interior design. It adds a touch of sophistication and tranquility to spaces such as living rooms, bedrooms, or home offices. It pairs well with neutral colors like beige, gray, and white, creating a calming and elegant atmosphere. Accents of Tory Blue can be introduced through cushions, throws, rugs, or artwork. Additionally, it can complement wooden furniture or metallic accents, enhancing the overall aesthetic appeal of the space.
Fashion Design
Tory Blue can be incorporated into fashion designs for both casual and formal wear. Its versatility allows it to be used in various types of clothing, such as dresses, suits, shirts, and accessories. It pairs well with other colors like white, gray, black, or even contrasting shades like yellow or orange. Tory Blue can be used as a primary color for statement pieces or as an accent color in prints and patterns. It can also be used in accessories like scarves, handbags, or shoes to add a pop of color to an outfit.