Te Papa Green
General Information about Te Papa Green
The hex color #203F45, commonly referred to as Te Papa Green, is a dark, muted shade of green with a subtle bluish undertone. It derives its name from the color palette used by the Museum of New Zealand Te Papa Tongarewa, reflecting the natural landscapes and cultural heritage of New Zealand. This color is composed of 12.55% red, 24.71% green, and 27.06% blue. In the RGB color space, it represents a relatively low intensity across all channels, resulting in its subdued appearance. Te Papa Green evokes feelings of tranquility, nature, and stability, making it a popular choice for designs aiming to convey a sense of calmness and reliability. Its hexadecimal representation makes it easily usable in digital design and web development.
The hex color #203F45, also known as Te Papa Green, presents certain accessibility considerations for web developers. Its relative darkness necessitates careful selection of foreground text colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #203F45 as a background, lighter colors like white (#FFFFFF) or shades of yellow or light gray are preferable for readability. Testing with accessibility tools is crucial to confirm compliance and address potential color blindness issues. Designers should consider providing alternative color schemes or themes that cater to users with visual impairments, enhancing overall inclusivity and user experience. Thoughtful color choices contribute significantly to web accessibility and usability.
Shades
Digital Color Formats
Alternative colors
Applications
Eco-Friendly Website Design
Te Papa Green is ideal for creating a nature-inspired or eco-friendly website theme. Its calming and earthy tones evoke a sense of tranquility and sustainability, making it suitable for businesses or organizations focused on environmental conservation, outdoor activities, or natural products. The color can be applied to website backgrounds, headers, and call-to-action buttons to reinforce the brand's message and create a visually appealing user experience. Complementary colors, such as light beige or soft brown, can be used to create a harmonious and balanced design.
Calming Interior Decor
In interior design, Te Papa Green can be used to create a relaxing and inviting atmosphere in living spaces or bedrooms. Its subtle and calming nature makes it a great choice for walls, accent pieces, or furniture. The color can be paired with natural materials like wood, stone, and linen to enhance its organic appeal. Consider using it in combination with warm lighting and indoor plants to create a serene and harmonious environment that promotes relaxation and well-being. This color is exceptionally suited for areas intended for rest and rejuvenation.
Sustainable Branding
Te Papa Green is well-suited for branding materials related to natural or sustainable products. Its association with nature conveys a sense of responsibility and environmental consciousness, which can resonate positively with consumers who are concerned about the environment. This hue can be used to create logos, packaging, and marketing materials that reinforce the brand's commitment to sustainability. Consider using eco-friendly printing techniques and recycled materials to further enhance the brand's message and appeal to environmentally conscious consumers.