Te Papa Green
General Information about Te Papa Green
The hexadecimal color code #203D37, also referred to as Te Papa Green, is a dark shade of green with a subtle earthy tone. It is composed of 12.5% red, 23.9% green, and 21.6% blue. In the RGB color model, it is represented as (32, 61, 55). This color evokes a sense of nature, tranquility, and sophistication. It is often associated with environmental conservation, sustainability, and organic products. Its muted tones make it versatile for various applications, from website design to interior decor. When using this color, it is vital to consider its interaction with other colors and its impact on the overall aesthetic. The color is named after Te Papa, the national museum of New Zealand.
The color #203D37, also known as Te Papa Green, presents some accessibility challenges, especially when used as a background color for text. Due to its relatively dark hue, it requires careful consideration of contrast ratios to ensure readability for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text (14pt bold or 18pt regular). When using #203D37, it's crucial to pair it with a light color for text or interface elements to meet these standards. Tools like contrast checkers can help evaluate whether a color combination provides sufficient contrast. Failure to ensure adequate contrast can exclude users with low vision or color blindness, hindering their ability to access and understand content. Therefore, thorough testing and adherence to accessibility guidelines are essential when incorporating #203D37 into designs.
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Digital Color Formats
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Applications
Eco-Friendly Website Design
Te Papa Green can be utilized in website designs for companies focused on sustainability, environmental conservation, or outdoor activities. It can create a sense of trustworthiness and harmony with nature, aligning with the brand's values. The color can be used for headers, footers, or as an accent color to draw attention to important content. It can also be effectively paired with natural textures and imagery to reinforce the brand's message and create a cohesive user experience. Furthermore, ensure sufficient contrast with text elements for optimal readability.
Calming Interior Design
In interior design, Te Papa Green can be incorporated to create a calming and refreshing atmosphere. It works well in living rooms, bedrooms, or home offices, promoting relaxation and focus. The color can be used on walls, furniture, or accessories to add a touch of nature to the space. It can be paired with natural materials like wood, stone, and plants to enhance the overall effect. The use of lighter shades or contrasting colors can prevent the space from feeling too dark or overwhelming, ensuring a balanced and inviting environment.
Outdoor Apparel
Te Papa Green is suitable for fashion apparel targeted towards outdoor enthusiasts and nature lovers. It is a good choice for jackets, pants, and accessories for hiking, camping, and other outdoor activities. The color's association with nature and durability can make it appealing to consumers. Complementing the color with earthy tones and durable materials like canvas or recycled fabrics could improve its aesthetic. Consider pairing it with brighter accent colors for a more vibrant look.