Astronaut
General Information about #203B7B
The hex color code #203B7B, also known as Astronaut, is a deep, saturated blue hue. In the RGB color model, it is composed of 12.55% red, 23.14% green, and 48.24% blue. This color is commonly associated with qualities such as trustworthiness, stability, and depth, making it a popular choice in various design applications. Its cool undertones can evoke feelings of calmness and sophistication. The Astronaut color is often used in branding for companies that want to convey a sense of reliability and professionalism. Understanding its composition and psychological associations can help designers effectively incorporate it into their projects to achieve the desired impact and visual harmony.
The color #203B7B, also known as Astronaut, presents some accessibility challenges. Its relatively low luminance value means that text rendered in this color requires careful consideration of contrast ratios. When used as a background, ensure that foreground text is a light color to meet WCAG (Web Content Accessibility Guidelines) standards for sufficient contrast. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text (14pt bold or 18pt regular) to ensure readability for users with visual impairments. Tools like contrast checkers can help verify compliance. Avoid using this color for critical interface elements without proper contrast to ensure all users can perceive and interact with the content effectively. Also, consider users with color vision deficiencies, and test the color combination to ensure important information is not lost.
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Applications
Web Design
In web design, #203B7B can be used as a primary color for headings or accents, providing a sense of depth and sophistication. Due to its dark nature, it's best paired with lighter complementary colors for backgrounds or text to ensure readability and accessibility. This color evokes feelings of trust and stability, making it suitable for financial or corporate websites. It can also be incorporated into navigational elements or interactive components to draw attention and guide users through the site, enriching the overall user experience and brand perception.
Interior Design
In interior design, #203B7B can serve as an accent wall color in a living room or bedroom, providing a calming and elegant atmosphere. It pairs well with lighter neutral colors like beige or gray for furniture and textiles. Consider using it in smaller doses, such as for decorative pillows or artwork frames, to add depth without overwhelming the space. The color can also be used in studies or home offices to create a focused and productive environment, enhancing the overall aesthetics and functionality of the interior space.
Fashion
In fashion, #203B7B can be used for evening wear or formal attire, projecting a sense of sophistication and poise. It can be paired with metallic accessories like silver or gold to create a luxurious look. This color is also suitable for outerwear, such as coats or jackets, providing a versatile and timeless option for cooler seasons. Incorporating this deep blue into accessories like scarves or handbags can add a touch of elegance to everyday outfits, ensuring a stylish and coordinated appearance.