Astronaut

General Information about #203A78

The hexadecimal color code #203A78 represents a dark shade of blue, often associated with feelings of stability, trust, and depth. It falls under the broader blue color family, which is known for its calming and intellectual connotations. In the RGB color model, #203A78 is composed of 12.55% red, 22.75% green, and 47.06% blue. This color is frequently used in corporate branding, web design, and interior decorating to convey a sense of professionalism, reliability, and sophistication. Its dark nature can evoke a feeling of seriousness and authority, making it suitable for industries such as finance, technology, and law. In color psychology, blue is often linked to intelligence, efficiency, and serenity, which contributes to its widespread use in professional settings.

The hex color #203A78, also known as Astronaut, presents some accessibility challenges, especially when used as a foreground color on a white or light background. Its relatively low luminance value of 0.066 does not provide sufficient contrast for users with visual impairments, according to WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. This color may pass the 3:1 ratio for larger text but fails to meet the contrast requirements for regular-sized text. To improve accessibility, it's advisable to pair #203A78 with a very light color or white for text, or use it as a background color with light foreground elements to ensure readability for all users, including those with low vision or color blindness. Always test color combinations with accessibility tools to confirm adequate contrast.

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Applications

• Web Design for Corporate Sector

  In web design, #203A78 can be utilized for creating a sophisticated and professional look, especially in the finance, technology, or corporate sectors. It can serve as a primary color for website headers, navigation bars, or call-to-action buttons to evoke trust and stability. Pairing it with lighter shades or complementary colors can enhance the visual appeal and user experience. Furthermore, it is effective for creating data visualizations, such as charts and graphs, where a deep, calming blue can help represent complex information clearly and concisely. Consider using it thoughtfully to avoid over saturation, maintaining balance with lighter accent colors to ensure accessibility and readability.

• Fashion and Apparel Design

  In the fashion industry, #203A78 can be used in apparel design to create elegant and timeless pieces, such as evening gowns, suits, or casual wear. Its dark and understated nature makes it suitable for creating a sense of sophistication and refinement. Furthermore, it can be used as an accent color in accessories, such as handbags or shoes, to add a touch of style. When designing a fashion collection, consider using #203A78 as a base color, and pair it with brighter hues to create a balanced and visually appealing collection. Its versatility makes it an excellent choice for various fashion applications.

• Interior Design for Relaxation

  For interior design, #203A78 can serve as an elegant and calming wall color in bedrooms or living spaces, promoting relaxation and tranquility. It works exceptionally well when complemented with lighter neutral tones, such as whites or grays, to create a balanced and harmonious environment. The deep blue hue can also be used in furniture upholstery or accent pieces, such as throw pillows or rugs, to add a touch of color and sophistication. It is also a great color for studies and home offices. When designing an interior, consider the lighting and room size, as darker colors can make smaller spaces feel more compact. Use strategically to create a warm and inviting atmosphere.

Complementary color

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