Astronaut
General Information
The hex color #20397B, also known as Astronaut, is a dark shade of blue that evokes feelings of depth, stability, and sophistication. It is composed of 12.55% red, 22.35% green, and 48.24% blue. In the RGB color space, it resides closer to blue than either red or green, thus defining its dominant hue. This particular shade is often associated with trust, loyalty, and intelligence, making it a popular choice for branding in industries such as finance, technology, and education. Its muted nature also lends it a sense of formality and professionalism, making it suitable for use in corporate environments. The color's hexadecimal representation provides a standardized way to define and reproduce it across various digital platforms and design applications, ensuring consistency in visual communication.
The color #20397B, also known as Astronaut, presents potential accessibility challenges. Its dark hue results in low contrast against lighter backgrounds, which can make text or interactive elements difficult to read for users with visual impairments. When using this color for text, it is crucial to pair it with a very light background to ensure sufficient contrast, ideally exceeding the WCAG (Web Content Accessibility Guidelines) recommended contrast ratios. For graphical elements, consider providing alternative visual cues to convey information, such as icons or labels. Using this color sparingly and thoughtfully, with careful attention to contrast, is essential to create an inclusive and accessible user experience. Always test color combinations with accessibility evaluation tools to confirm compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
- #34568b
A lighter shade of blue that maintains a similar aesthetic but offers better contrast against white backgrounds.
- #f0f0f0
A neutral gray that can be used as a background color to complement the Astronaut blue, providing a softer contrast.
- #4682b4
A vibrant blue that can be used as an accent color to draw attention to specific elements.
Applications
Web Design
In web design, the Astronaut color can serve as a sophisticated background for headers or call-to-action buttons. Its deep blue hue conveys trust and professionalism, making it suitable for corporate websites or financial platforms. To ensure readability, pair it with light-colored text and avoid using it for large blocks of content. The color can also be integrated into website branding to create a consistent and recognizable visual identity. Its depth can add a layer of elegance to the overall user experience, particularly when coupled with modern typography and responsive design principles.
Interior Design
In interior design, Astronaut can be used as an accent wall color in a living room or bedroom to create a calming and serene atmosphere. It pairs well with neutral furniture and light-colored accessories to balance its depth. Alternatively, it can be used for upholstery in smaller pieces of furniture like accent chairs or ottomans. The color can also be incorporated through decorative elements such as curtains or throw pillows, allowing for a more subtle integration of its rich hue into the space, complementing a minimalist or contemporary design scheme.
Fashion
In fashion, the Astronaut color can be used for elegant evening wear or formal business attire. A dress or suit in this deep blue hue exudes sophistication and confidence. It can also be used as an accent color in accessories such as scarves or handbags. Combining it with metallics like gold or silver can enhance its luxurious feel. The color works well with both warm and cool skin tones, making it a versatile choice for a variety of personal styles. Its depth can add a touch of refinement to any ensemble.