Te Papa Green
General Information about Te Papa Green
The hex color #20383E, also known as Te Papa Green, is a dark, muted shade of green with a subtle depth. It is named after the Museum of New Zealand Te Papa Tongarewa, reflecting the natural landscapes and cultural heritage of New Zealand. This color is composed of 12.5% red, 21.96% green, and 24.31% blue. In the RGB color space, it is represented as (32, 56, 62). The hue angle is 194.4 degrees, the saturation is 30.5%, and the lightness is 18.4%. Te Papa Green evokes a sense of tranquility, stability, and connection to nature, making it a versatile choice for various design applications. Its understated elegance makes it ideal for creating sophisticated and calming visual experiences.
The hex color #20383E, also known as Te Papa Green, presents some accessibility challenges, especially concerning color contrast. When used as a background color, it's crucial to ensure that the foreground text or elements have sufficient contrast to meet WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Using online contrast checkers can help verify compliance. Additionally, avoid relying solely on color to convey important information, as users with color vision deficiencies may not be able to distinguish it. Providing alternative cues, such as text labels or icons, is essential for inclusive design. When using this color for interactive elements, ensure the focus state is clearly visible and distinguishable from the default state to aid keyboard navigation.
Shades
Digital Color Formats
Alternative colors
- #284a52
A slightly lighter shade offers better contrast for text and UI elements while retaining a similar aesthetic.
- #344642
A muted grey-green provides a more neutral background option that enhances readability.
- #30504e
This color offers a brighter hue while maintaining a darker color, ensuring readability for visually impaired users.
Applications
Website Backgrounds
Te Papa Green, with its subdued and natural tone, works wonderfully as a background color in website designs aiming for an organic or eco-friendly feel. Consider using it for headers, footers, or section backgrounds, pairing it with lighter text colors for readability. It's also effective in creating subtle visual hierarchy and depth within a webpage. This color evokes calmness and stability, making it suitable for websites related to nature, wellness, or sustainability.
Interior Design Accent
In interior design, Te Papa Green can be employed as an accent color to bring a touch of nature indoors. It's well-suited for painting accent walls, selecting furniture upholstery, or choosing decorative accessories. Its calming and grounding properties make it ideal for bedrooms, living rooms, or studies. Complementary colors, such as warm browns or creams, can be used to create a balanced and inviting atmosphere. This color brings a natural essence into any interior, promoting a relaxing environment.
Branding Materials
Te Papa Green offers a unique choice for branding materials, particularly for companies wanting to express reliability and serenity. Utilize it on business cards, letterheads, and marketing collateral to represent an environmentally conscious business. Integrate it with muted yellows or pale oranges for contrast and visual harmony. This color can convey themes of trust, stability, and environmental stewardship, which could be great for companies in the environmental, financial or medical sector.