Te Papa Green
General Information about Te Papa Green
The hexadecimal color #20373D, also known as Te Papa Green, is a dark shade of green with a subtle earthy undertone. It is composed of 12.55% red, 21.57% green, and 23.92% blue. In the RGB color space, it is relatively muted, contributing to its calming and natural aesthetic. The color evokes feelings of tranquility, nature, and stability. It is often associated with environmental awareness and sustainability. In color psychology, greens are known to represent growth, harmony, and balance. Its muted nature makes it suitable for backgrounds or accents in designs where a subtle, natural touch is desired, and is often associated with web design or branding where a connection to nature or environmental responsibility is desired.
The hex color #20373D, also known as Te Papa Green, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it requires careful consideration of the foreground text color. A light text color, such as white or a very light gray, is essential to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Using tools to measure color contrast is highly recommended to verify compliance. Avoid pairing #20373D with dark or similarly muted colors, as this can make content difficult to read for users with visual impairments. Proper contrast enhances usability for all users, including those with low vision or color blindness, and contributes to a more inclusive design.
Shades
Digital Color Formats
Alternative colors
- #344e41
A slightly lighter shade of green that maintains a natural feel while offering better contrast against dark text.
- #435a60
A desaturated green that provides a more neutral background, making it easier to pair with a wider range of colors.
- #30475e
This color provides higher contrast when used as text on a white background.
Applications
Web Design
In web design, Te Papa Green can be employed to evoke a sense of nature, tranquility, or environmental awareness. It is suitable for websites related to conservation, outdoor activities, or eco-friendly products. As a background color, it should be paired with light text to ensure readability. It can also be used for graphical elements, such as icons and buttons, to create a cohesive and visually appealing design. The color's calming effect makes it a good choice for websites that aim to provide a relaxing and user-friendly experience. This color can also be used in data visualization to represent different aspects of data.
Interior Design
In interior design, #20373D can be used as an accent color to bring a touch of nature indoors. It works well in spaces designed for relaxation, such as bedrooms or reading nooks. The color can be incorporated through wall paint, furniture, or decorative accessories. When used in combination with natural materials like wood and stone, it enhances the sense of harmony and connection to the outdoors. It can also be used in office spaces to create a calming and productive environment, promoting focus and reducing stress.
Fashion
Te Papa Green can be used as an accent color in fashion, for example for scarfs or accesoires. It provides a calming contrast to brighter colors and still has a natural touch. It combines perfectly with earth tones, such as brown, beige and grey.