Jacksons Purple
General Information about #203394
The hexadecimal color code #203394 represents a dark shade of blue-purple, often referred to as Jackson's Purple. It is composed of 12.5% red, 20% green, and 58% blue. In the RGB color space, this translates to R:32, G:51, B:148. In the CMYK color space, it consists of 78.38% cyan, 65.54% magenta, 0% yellow, and 41.96% black. This color leans heavily towards the blue end of the spectrum, giving it a sense of depth, stability, and sophistication. Colors similar to #203394 are often associated with royalty, wisdom, and creativity. It can be used to convey a sense of trustworthiness and authority, making it a good choice for branding in industries such as finance or education.
The color #203394, also known as Jackson's Purple, presents some accessibility challenges, particularly in text-based applications. Its dark hue means that it requires a very light foreground color to ensure sufficient contrast for readability. According to WCAG (Web Content Accessibility Guidelines), a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #203394 as a background, it's crucial to test the contrast ratio with any text or interactive elements placed on top of it. White (#FFFFFF) or very light shades of yellow or green are generally good choices for foreground colors. Avoid using mid-tone or dark colors, as they will likely fail accessibility standards. Tools like WebAIM's Contrast Checker can be invaluable in verifying adequate contrast. In cases where sufficient contrast cannot be achieved, consider using a lighter tint of purple or providing alternative color schemes that offer better accessibility.
Shades
Digital Color Formats
Alternative colors
- #6a5acd
A lighter and brighter purple that still retains a sense of sophistication but offers better visibility and contrast.
- #800080
A more vibrant purple that can be used to add a pop of color while maintaining a degree of elegance.
- #e6e6fa
A softer, pastel purple that provides a gentle and calming aesthetic, suitable for backgrounds or accents.
Applications
Web Design
In web design, Jackson's Purple can be utilized for creating a sophisticated and luxurious aesthetic. It works well for headers, navigation bars, or as an accent color to draw attention to specific elements. When combined with lighter complementary colors, it can create a visually appealing and balanced interface. Its depth makes it suitable for websites related to finance, education, or high-end products where a sense of trust and reliability is desired. Careful consideration of contrast is essential for ensuring readability.
Beauty & Cosmetics
In the beauty industry, Jackson's Purple evokes feelings of mystery and elegance, making it a popular choice for packaging and branding, particularly for cosmetics and skincare products. The color is often associated with high-end or exclusive brands. Its rich tone translates well into eyeshadows, lipsticks, and nail polishes, offering a touch of glamour and sophistication. When used in makeup, it can create a dramatic and eye-catching look, suitable for evening wear or special occasions.
Interior Design
In interior design, Jackson's Purple can add a touch of regal elegance to a room. It's best used as an accent color, such as for throw pillows, artwork, or a feature wall, rather than as the dominant color, as it can be overwhelming. When paired with neutral colors like cream, gray, or gold, it can create a luxurious and inviting atmosphere. It is particularly suitable for spaces where relaxation and contemplation are desired, such as bedrooms or studies.