Astronaut
General Information about #202D7B
The hexadecimal color #202D7B, often referred to as "Astronaut," is a dark, muted shade of blue. In the RGB color model, it consists of 12.55% red, 17.65% green, and 48.24% blue. This composition results in a color that evokes feelings of stability, depth, and trustworthiness. Colors like this are often associated with professionalism and reliability. The sRGB value is (32, 45, 123). In the CMYK color model, the color is composed of 74% cyan, 63% magenta, 0% yellow, and 52% black. This dark blue shade is suitable for creating contrast, adding depth, or complementing lighter colors in a design palette. The hex code #202D7B is commonly used in web design, graphic design, and other creative fields to achieve a sophisticated and calming aesthetic.
The color #202D7B, also known as Astronaut, presents some accessibility challenges, especially when used for text. Its relatively low luminance contrast against a white background necessitates careful consideration of font size and weight to ensure readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text (14pt bold or 18pt regular). Using #202D7B for text on a light background may not meet these guidelines, potentially making it difficult for users with visual impairments to read the content. It's crucial to use a contrast checker to verify compliance and adjust text or background colors accordingly. For better accessibility, consider pairing #202D7B with lighter shades of yellow or light blue, or simply use it for decorative elements instead of text. Ensure sufficient contrast when used for interactive elements or UI components so users can clearly distinguish them.
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Applications
Website Design for Technology Companies
This deep, muted blue evokes a sense of calm and sophistication, making it well-suited for website backgrounds or accent elements in the technology or finance sectors. It can convey trust and stability, encouraging users to explore content and interact with the site. Furthermore, combining it with lighter colors for text and interactive components can create an inviting and user-friendly online experience. The restrained nature of the color also makes it a good choice for data visualization where clarity is paramount.
Branding and Logo Design
Astronaut is ideal for sophisticated branding materials like logos and business cards. It conveys professionalism and reliability, making it a strong choice for businesses seeking to project an image of competence and stability. The deep blue hue can be paired with metallic accents like gold or silver to create a luxurious feel, or with clean, modern fonts for a more minimalist aesthetic. When used in print materials, it offers a refined and memorable visual impact.
Interior Design Accent Color
In interior design, Astronaut can create a calming and sophisticated atmosphere when used as an accent wall color in living rooms or bedrooms. It pairs well with natural materials like wood and stone, as well as with lighter, contrasting colors for furniture and accessories. The deep blue hue can also be used in upholstery or decorative items to add a touch of elegance and depth to the space, contributing to a relaxing and inviting environment within the home.