Jacksons Purple
General Information about Jackson's Purple
The color #20287B, also known as Jackson's Purple, is a dark shade of blue-purple that falls within the broader family of purple hues. In the RGB color model, it is composed of 12.55% red, 15.69% green, and 48.24% blue. This combination results in a color that is perceived as deep, rich, and somewhat mysterious. The color can evoke feelings of sophistication, creativity, and even a sense of royalty. In terms of color theory, it can be described as a tertiary color, lying between blue and purple on the color wheel. Its hexadecimal representation, #20287B, is commonly used in web design and digital media to accurately define the color. The color got its name from a color palette of the company Jackson's.
The hex color #20287B, also known as Jackson's Purple, presents some accessibility challenges, especially in web design. Its darkness can cause issues with color contrast, potentially making text difficult to read for users with visual impairments. According to WCAG guidelines, sufficient contrast between text and background is crucial for readability. To ensure accessibility, it's essential to pair this color with lighter hues for text or interactive elements. For instance, using white or very light yellows as text on a #20287B background can significantly improve contrast ratios, meeting accessibility standards. It's also vital to test color combinations using accessibility evaluation tools to confirm compliance and ensure a positive user experience for everyone, including those with low vision or color blindness. Consider using color contrast analyzers to verify that your design choices meet accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design and Branding
In web design, Jackson's Purple can be used for headers, navigation bars, or as an accent color to draw attention to specific elements. However, due to its darkness, it's crucial to pair it with lighter colors for text and interactive elements to ensure readability and accessibility. It's often used for creating a sophisticated and elegant feel. In branding, this color can represent luxury, creativity, and innovation. It's suitable for businesses aiming to project a sense of quality and exclusivity, such as high-end fashion brands or tech startups. UI elements such as buttons, progress bars or decorative icons can also use the color.
Interior Design
In interior design, Jackson's Purple can be incorporated as an accent color in upholstery, wall art, or decorative accessories. It pairs well with neutral colors like gray, white, or beige to create a balanced and sophisticated ambiance. Using it sparingly can add a touch of elegance and depth to a room without overwhelming the space. The color can bring a touch of luxury and personality when used correctly. For example, the color can be used for pillows or art in a living room to create a calming and luxurious atmosphere.
Fashion and Beauty
In the fashion industry, Jackson's Purple can be used for evening wear, formal attire, or as an accent color in accessories like handbags or scarves. It can convey a sense of sophistication and elegance, making it suitable for high-end fashion brands and special occasion garments. Often it is used in combination with metallics such as gold or silver to create a contrast. Nail polish can also use this color to highlight elegance and style. This color is also very suitable for eye shadow in the beauty branch.