Jacksons Purple
General Information about Jackson's Purple
The hexadecimal color #20257B, commonly known as Jackson's Purple, is a deep, saturated shade of purple-blue. It is composed of 12.5% red, 14.5% green, and 48.2% blue in the RGB color model. In the CMYK color model, which is often used for printing, it consists of 74% cyan, 70% magenta, 0% yellow, and 52% black. This color evokes feelings of royalty, sophistication, and mystery. Historically, purple dyes were expensive and associated with nobility, which contributes to its sense of luxury and exclusivity. In web design and graphic arts, Jackson's Purple can be used to create a sense of depth and richness, but care should be taken to ensure sufficient contrast with text and other elements for accessibility. Its darker nature makes it suitable for backgrounds or accent colors, especially where a subtle yet impactful visual statement is desired.
The color #20257B, also known as Jackson's Purple, presents some accessibility challenges, particularly in text-based contexts. Its dark hue means that it requires very light foreground colors to ensure sufficient contrast for readability, meeting WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using this color for backgrounds, avoid pairing it with mid-tone grays or colors of similar darkness. Consider using tools to check color contrast ratios to ensure accessibility compliance. In interactive elements like buttons or links, hover and focus states should also maintain sufficient contrast. Visually, relying solely on color to convey information when using #20257B is not advisable; supplemental cues like text labels or icons are essential to accommodate users with color vision deficiencies.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of purple that maintains a sense of depth while improving readability against lighter backgrounds.
A brighter purple alternative that offers better contrast and visibility, suitable for highlighting elements.
A dark blue alternative that could provide a better readability in specific contexts.
Applications
Website Background
Jackson's Purple can serve as a sophisticated background color for websites related to technology, finance, or education, where a sense of trustworthiness and innovation is desired. When implementing, ensure text and interactive elements layered on top possess high contrast for readability. Consider subtle animations or gradients to add visual interest without compromising usability. The hue is very suitable for loading bars to create a consistent feeling.
Fashion Accent Color
In fashion design, Jackson's Purple can be used for elegant evening wear or as an accent color in accessories like scarves or handbags. Pair it with neutral colors like gray, silver, or black to create a sophisticated look. In digital fashion illustrations, use gradients and shading to add depth and realism to fabrics rendered in this color. To enhance the garment's texture, consider incorporating subtle patterns or embellishments that complement the deep purple hue.
Cosmetic Packaging
The dark, saturated nature of Jackson's Purple makes it an excellent choice for cosmetic packaging, particularly for skincare or luxury beauty products. The color evokes feelings of sophistication and high quality. Use metallic or glossy finishes to enhance the richness of the color. Ensure that the typography is clear and legible against the dark background to maintain a premium feel. Combining it with gold accents will enhance the feeling of luxury and exclusivity.