Jacksons Purple
General Information about Jackson's Purple
Jackson's Purple, represented by the hexadecimal color code #202394, is a deep, rich shade of purple leaning towards the blue end of the spectrum. In the RGB color model, it is composed of 12.55% red, 13.73% green, and 58.04% blue. This color evokes feelings of sophistication, mystery, and creativity. Its deep hue makes it suitable for creating a sense of depth and visual interest. In color theory, purple is often associated with royalty, nobility, luxury, power, and ambition. It can also represent creativity, wisdom, dignity, grandeur, devotion, peace, pride, mystery, independence, and magic. The color can be used to create high contrast looks. The use of #202394 in design can convey a sense of high quality, but it should be used sparingly to avoid overpowering the design.
The hex color #202394, also known as Jackson's Purple, presents some accessibility challenges, especially regarding text and background contrast. When used as a background color, it's crucial to pair it with light-colored text (white or very light gray) to ensure sufficient contrast for readability. According to WCAG (Web Content Accessibility Guidelines), the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text to meet AA compliance. Using online contrast checkers is advisable to verify the compliance of your color combinations. Avoid using this color for essential UI elements like buttons or links if sufficient contrast cannot be achieved. Consider providing alternative themes or color schemes to accommodate users with visual impairments. Moreover, ensure that interactive elements using this color are clearly distinguishable through other visual cues besides color alone, such as underlines or icons, to cater to users with color vision deficiencies.
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Alternative colors
Applications
Website Design
Jackson's Purple can be used as a primary color in a website design for a creative agency or a brand focused on innovation and imagination. It brings a sense of sophistication and mystery that resonates with a forward-thinking audience. Consider pairing it with neutral colors like white or light gray to create a balanced and modern aesthetic. The color could be used on website backgrounds, headlines and other branding materials.
Fashion and Interior Design
In fashion, Jackson's Purple can be utilized as an accent color in clothing or accessories to add a touch of elegance and refinement. A silk scarf, a velvet handbag, or a pair of statement earrings in this color can elevate an outfit and convey a sense of luxury. In interior design, Jackson's Purple works well as an accent color in textiles or decorative elements. Throw pillows, curtains, or artwork featuring this color can add depth and visual interest to a room without being overwhelming.
Beauty and Wellness Branding
Jackson's Purple could be applied as a background for makeup and beauty product advertisements or packaging, especially for products such as eyeshadows, eyeliners, or lipsticks to give a feeling of luxury. Use in combination with gold or silver accents for a premium look. The color can also be effective in marketing materials related to spiritual or wellness services, conveying a sense of calmness, intuition, and inner peace.