Deep Koamaru
General Information about #202178
The hex color #202178, also known as Deep Koamaru, is a dark and muted shade of blue-purple. It belongs to the blue color family and carries a sense of depth and sophistication. In the RGB color model, it is composed of 12.55% red, 12.94% green, and 47.06% blue. Its CMYK values are 73.33% cyan, 72.55% magenta, 0.00% yellow, and 52.94% black. This color is often associated with feelings of elegance, mystery, and stability. Deep Koamaru's specific wavelength falls within the shorter end of the visible light spectrum, contributing to its cooler tone. This color is commonly used in designs aiming for a sophisticated or professional look. Its versatility allows it to be effectively used in various digital and print media.
The hex color #202178, also known as Deep Koamaru, presents some accessibility challenges, particularly in text-based applications. Its dark nature requires careful consideration of foreground colors to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #202178 as a background, pairing it with lighter colors like whites, yellows, or light greens is advisable. Tools like contrast checkers can assist in verifying compliance with accessibility standards. Moreover, avoid using this color for essential interface elements without proper contrast, as it could impede usability for individuals with visual impairments. Consideration should also be given to users with cognitive disabilities, ensuring that the color doesn't cause confusion or disorientation.
Shades
Digital Color Formats
Alternative colors
- #4143af
A lighter shade of blue that provides better contrast for text and interface elements, making it more accessible.
- #555555
A neutral gray that serves as a versatile alternative, offering good contrast with various foreground colors.
- #6a5acd
A lighter shade of purple that can create visually pleasing designs while maintaining sufficient contrast, making content more readable.
Applications
Corporate Web Design
In web design, #202178 can serve as a sophisticated background for headers or footers. Its depth can add a touch of elegance and professionalism to a website. It is often used in combination with lighter accent colors to create a balanced visual experience. The color can effectively highlight key information and improve the overall aesthetic appeal of the site. To achieve optimal impact, web designers use this color for websites related to technology, finance, or corporate services. Designers should thoroughly test the color across various devices to ensure consistent and accessible presentation.
Cosmetic Packaging
#202178 lends a mysterious and luxurious tone to beauty and cosmetic packaging. This deep, rich color often conveys a sense of high quality and exclusivity, making it ideal for products aimed at discerning customers. Used on containers or labels, it enhances shelf appeal and draws the eye. The color evokes feelings of sophistication, making products more desirable. Further, #202178 complements gold or silver accents on packaging, augmenting the sense of luxury. In campaigns, using this color can subtly position a brand as premium.
Fashion Design
In fashion, #202178 (Deep Koamaru) can be used as a striking choice for evening wear or formal attire. This deep, rich hue exudes sophistication and can be particularly flattering on various skin tones. Designers can use this color for dresses, suits, or elegant accessories, creating a sense of luxury and refinement. Paired with metallics like gold or silver, the color becomes even more impactful. Furthermore, the deep color works well as a base to showcase intricate details or embellishments, elevating the overall design.