Deep Koamaru
General Information
The hexadecimal color #201F78, also known as Deep Koamaru, is a dark shade of blue. It is composed of 12.5% red, 12.2% green, and 47.1% blue. In the RGB color space, it lies closer to blue than red or green, thus defining its deep blue character. This color is often associated with qualities like depth, stability, and sophistication. It is a color that evokes a sense of seriousness and trust, making it suitable for applications where these qualities are desired. In the CMYK color model, it consists of 73.4% cyan, 74% magenta, 0% yellow, and 52.9% black. The color name 'Deep Koamaru' suggests a connection to depth and possibly oceanic or nautical themes, further reinforcing its association with stability and a sense of the profound.
The hex color #201F78, also known as Deep Koamaru, presents certain accessibility challenges, particularly concerning color contrast. When used as a background color, it requires very light text to ensure readability, meeting WCAG (Web Content Accessibility Guidelines) standards for contrast ratios. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using a color contrast checker is highly advisable to confirm compliance. It's crucial to avoid pairing this dark shade with other dark colors. Also, ensure interactive elements like buttons and links have sufficient visual distinction, employing borders or changes in luminance upon hover or focus to enhance usability for individuals with visual impairments. Thoughtful consideration of font size and weight can also improve readability.
Shades
Digital Color Formats
Alternative colors
Applications
Brand Identity
Deep Koamaru (#201F78) can be used as a primary brand color to evoke feelings of trust, security, and sophistication. Its depth and richness make it suitable for companies aiming to project stability and competence. The color is applicable in logos, website headers, and marketing materials to create a cohesive and professional brand identity. When used sparingly and thoughtfully, it can significantly enhance brand recognition and customer perception.
Website Design
In website design, #201F78 can serve as an excellent background color for sections where you want to create a sense of depth and elegance. It works well for headers, footers, or sidebars, providing a sophisticated backdrop for lighter-colored content. However, it is crucial to ensure sufficient contrast with text and interactive elements to maintain readability and usability. Using it sparingly can give your website a touch of class.
Fashion Design
Deep Koamaru can be incorporated into fashion designs for elegant evening wear or formal attire. As a dominant color, it suggests sophistication and refinement. It can be used for dresses, suits, or accessories. When paired with lighter, contrasting colors such as gold or silver, the color ensures a visually stunning and balanced aesthetic. This pairing evokes luxury and elegance.