Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #2012A2, is a deep and vibrant shade of blue. This color evokes a sense of depth, stability, and sophistication. Historically, Ultramarine pigment was derived from the semi-precious stone lapis lazuli, making it a highly valued and expensive color used primarily by artists in the past. Nowadays, synthetic versions allow for broader accessibility and use. In color psychology, blue is often associated with trust, intelligence, and tranquility. Ultramarine's intense hue can bring a sense of focus and calm, making it a popular choice in various design fields. It is a color that is used in many brands. Its intensity makes it perfect to draw attention.
The color #2012A2, also known as Ultramarine, presents some accessibility challenges, particularly concerning color contrast. When used as text on a white background, the contrast ratio is quite low, making it difficult for individuals with visual impairments to read comfortably. To improve accessibility, consider using a lighter background or increasing the text size to enhance readability. Alternatively, pair Ultramarine with a much lighter color, such as a pale yellow or a light gray, to create a sufficient contrast ratio that meets WCAG guidelines. It's also important to avoid using this color for essential interactive elements, such as buttons or links, without providing clear visual cues and sufficient contrast to ensure that all users can easily identify and interact with them. Proper testing with accessibility tools is recommended to validate the color choices and ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Ultramarine (#2012A2) can be used to highlight key sections or navigation elements. Its deep and rich hue can create a sense of sophistication and professionalism, making it suitable for websites related to finance, education, or technology. For example, it can be used for call-to-action buttons to draw the user's attention or as a background color for headers and footers to create a visual separation. However, it's crucial to ensure sufficient contrast with text and other elements to maintain readability and accessibility. In user interfaces, this color can also represent brand colors or used in loading bars.
Interior Design
In interior design, Ultramarine can be employed to add a touch of elegance and depth to a room. It works well as an accent color on walls, furniture, or decorative accessories. Consider using it in a study or library to create a calming and intellectual atmosphere. It is a great color for a feature wall. When paired with neutral tones like white, gray, or beige, Ultramarine can become a focal point without overwhelming the space. It can also be combined with metallic accents like gold or silver for a luxurious and refined look.
Beauty
In the beauty industry, Ultramarine often finds its place in eye makeup. Eyeshadows and eyeliners in this shade can beautifully enhance eye color, particularly for those with brown or hazel eyes. It's a great color for darker skin tones. It provides a pop of vibrant color that complements various skin tones. Additionally, Ultramarine pigments are sometimes used in nail polishes to create striking and bold designs. Be cautious when using around sensitive skin. The usage of the Ultramarine pigment is widespread in the beauty industry.