Ultramarine
About Ultramarine (#200DA7)
Ultramarine, represented by the hexadecimal color code #200DA7, is a deep and intense shade of blue. It derives its name from the Latin 'ultramarinus,' meaning 'beyond the sea,' as it was originally made from lapis lazuli imported from Asia. Historically, Ultramarine was a highly prized pigment used in paintings and artwork, often reserved for depicting important figures or religious scenes. In modern color theory, Ultramarine is considered a cool color, evoking feelings of calmness, serenity, and sophistication. Its strong presence makes it suitable for various applications, from digital design to fashion and interior decor. This particular shade exhibits a high level of saturation, contributing to its vibrant and eye-catching nature. Its dark value makes it best paired with lighter or contrasting colors to ensure visual balance and readability.
The color #200DA7, also known as Ultramarine, presents several accessibility considerations for web developers. Due to its deep, saturated nature, it's crucial to ensure sufficient contrast between this color and any text or interactive elements placed on top of it. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using a color contrast checker is essential to verify compliance. Given Ultramarine's darkness, light text colors like white or very light shades of yellow or green are advisable for readability. Moreover, avoid using this color as the sole indicator of interactive elements, such as links or buttons, as users with color vision deficiencies may not be able to distinguish them. Providing secondary cues, like underlines or borders, is crucial for inclusive design. Also, consider the overall aesthetic of your website and use this color sparingly and purposefully to maintain a balanced and accessible user experience.
Shades
Digital Color Formats
Alternative colors
A lighter shade of blue that still provides a sense of depth but offers better contrast with dark text.
A more muted blue that can be used as a background color without overwhelming the content.
A vibrant blue alternative which is more suitable for interface elements and it has higher contrast ratio.
Applications
Web Design Accent Color
Ultramarine can be used as a strong accent color in web design to draw attention to specific elements, such as call-to-action buttons or headings. Its bold presence makes it ideal for creating visual hierarchy and guiding users through the interface. However, it's best to use it sparingly, as too much Ultramarine can be overwhelming. It is commonly used in financial applications due to its association with trust and security.
Fashion Design
In the fashion industry, Ultramarine can be incorporated into clothing designs to add a touch of sophistication and boldness. It pairs well with neutral colors like white, black, and gray, as well as complementary colors like yellow and orange. Ultramarine is often used in evening wear and formal attire to create a statement look. Its association with royalty and luxury can elevate the perceived value of the garment.
Interior Design Accent
Ultramarine, in interior design, can serve as an eye-catching accent wall or a bold statement piece in furniture. Its deep hue evokes a sense of tranquility and depth, making it suitable for bedrooms, living rooms, or home offices. Balancing it with lighter colors and natural materials like wood and linen can create a harmonious and inviting space. The color can add a luxurious, sophisticated and unique aspect to the room.