Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #200794, is a deep, rich shade of blue. It is named after the pigment originally made from ground lapis lazuli, a semi-precious stone. This color is associated with royalty, wisdom, and spirituality. In color psychology, it can evoke feelings of tranquility, trust, and intelligence. It is often used in corporate branding to convey stability and reliability. The RGB values for Ultramarine are R:32, G:7, B:148, while the CMYK values are C:78, M:95, Y:0, K:42. Ultramarine sits between blue and violet on the color wheel. Because of its high blue value, it is often used as a background or accent color.
The accessibility of #200794 (Ultramarine) needs careful consideration, especially in web design. Its dark hue means it requires light-colored text for sufficient contrast. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to meet WCAG guidelines. Using this color for large blocks of text or important interactive elements without proper contrast can significantly hinder readability and usability for users with visual impairments. Tools like contrast checkers can help ensure compliance. It's also essential to avoid relying solely on color to convey information, as colorblind users may not perceive the intended message. Supplement color with text labels or icons to create a more inclusive design.
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Applications
Web Design and Branding
Ultramarine (#200794) can be used to create a luxurious and sophisticated feel in web design. It is often used for headers, navigation bars, or as a background color for sections that need to stand out. In branding, this color can convey trust, reliability, and intelligence, making it suitable for companies in the finance or technology sectors. Consider pairing it with lighter shades of blue or complementary colors like yellow to create a visually appealing and balanced design.
Interior Design
In interior design, Ultramarine (#200794) can add a touch of elegance and depth to a room. It works well as an accent wall color or for upholstery. It is often paired with neutral colors like white, beige, or gray to create a calming and sophisticated atmosphere. Accessorize with gold or silver accents to enhance the luxurious feel. Be mindful of the room's lighting, as darker shades can make a space feel smaller.
Fashion Design
In the fashion industry, Ultramarine (#200794) can be used to create bold and eye-catching garments. It is often used for evening wear or statement pieces. Pair it with complementary colors like gold or yellow for a striking look. It can also be combined with neutral colors like black or white for a more classic and understated style. This color is suitable for a variety of fabrics, from silk to velvet, and can add a touch of sophistication to any outfit.