Ultramarine
General Information about Ultramarine
The color #20009B, also known as Ultramarine, is a deep shade of blue within the blue-violet spectrum. It is characterized by its rich and intense pigmentation. Historically, Ultramarine was derived from the precious stone lapis lazuli, making it a highly prized and expensive pigment. The name 'Ultramarine' literally means 'beyond the sea,' referring to its origin as it was imported to Europe from overseas. Today, synthetic versions of Ultramarine are widely available, making it more accessible for various applications. In color psychology, Ultramarine is associated with intelligence, creativity, and depth. It is often used to convey a sense of trustworthiness and sophistication. This color is often used in art, design and webdesign.
The hex color #20009b, a deep ultramarine, presents accessibility challenges due to its low luminance. When used as a background color, sufficient contrast with foreground text is crucial for readability, especially for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Light colors like white, light yellow, or pale green would provide adequate contrast. Using online contrast checker tools is advisable to ensure compliance. Additionally, consider providing alternative visual cues, such as icons or borders, to convey information beyond color alone. For users with cognitive disabilities, avoid using this color for critical information as it may be difficult to distinguish. Employing clear and concise language is essential to complement the visual design.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Ultramarine (#20009B) can be used in web design to create a sense of sophistication and trust. It is particularly suitable for websites related to finance, technology, or education. As a background color, it pairs well with white or light-colored text. In UI design, it can be used for buttons, icons, and other interactive elements. However, it should be used sparingly as too much of this color can be overwhelming. When used in combination with other colors, such as gold or silver, it can create a luxurious and elegant feel. Ensure the contrast ratio is sufficient for accessibility, especially when used as a text color.
Fashion
In the fashion industry, Ultramarine (#20009B) is a bold and sophisticated color choice. It can be used for dresses, suits, and other formal wear. It pairs well with neutral colors such as black, white, and gray. It can also be used as an accent color in accessories such as scarves, handbags, and shoes. Ultramarine is often associated with creativity, confidence, and intelligence. When designing a fashion collection, consider using Ultramarine as a statement color to create a memorable and impactful look. It works well in silk and velvet fabrics.
Beauty
Ultramarine (#20009B) can be applied in beauty for eyeshadows, eyeliners, and nail polishes, offering depth and drama. This shade can create striking eye looks, perfect for evening wear or special occasions. When used as an eyeliner, it enhances eye color, especially for those with brown or hazel eyes. As a nail polish, it provides a bold and fashionable statement, suitable for both casual and formal settings. It's essential to complement Ultramarine with other colors in your makeup palette, such as neutral browns or golds, to achieve a balanced and sophisticated look. This color suits varied skin tones, adding a touch of elegance.