Tolopea
General Information about #200040
The hex color #200040, also known as Tolopea, is a dark, muted shade of purple. It belongs to the purple color family, which is often associated with royalty, luxury, mystery, and creativity. This specific shade is created by combining a relatively low amount of red and blue, with no green component, in the RGB color model. In the CMYK color model, it has a high percentage of cyan, magenta, and black, contributing to its darkness and depth. The color is perceived as calming and introspective, though the saturation is low making it look more grounded and less eccentric. It is best used in combination with complementary or contrasting colors to create visually interesting and well-balanced designs, or can be used in monochrome theme to create a sober design.
The hex color #200040, a deep, muted purple, presents some accessibility challenges, particularly regarding color contrast. When used as a background color, it's crucial to select text colors that provide sufficient contrast to ensure readability for individuals with visual impairments. White or very light shades of yellow or green would likely offer the best contrast. Avoid using dark or similarly muted colors for text, as they would be difficult to discern against the #200040 background. In terms of web accessibility guidelines (WCAG), aim for a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Tools like online contrast checkers can help verify compliance. Consider also providing alternative styling options for users who may need to customize the color scheme for optimal viewing. This may also include using the color for UI elements, where it's important to test the colors on different devices and screen settings.
Shades
Digital Color Formats
Alternative colors
Applications
Cosmetic Packaging
This deep purple can create a sense of luxury and mystery in cosmetic packaging. It is very popular in the perfume industry and make-up sector. Its richness conveys exclusivity, making it suitable for high-end products. Combined with gold or silver accents, it enhances the sense of sophistication. Also, the color is commonly used for eye shadow palettes.
Website Background
In web design, #200040 can be used as a background color for a website or application, especially for themes related to technology, creativity, or spirituality. When it is used as part of the UI it must be carefully evaluated if there is enough contrast. It's often paired with complementary or contrasting colors to create visually appealing layouts.
Fashion Design
This hex color can also be incorporated into fashion designs to create elegant and sophisticated looks. It can be used for dresses, evening wear, or accessories, conveying a sense of opulence and refinement. Combined with lighter colors, it can create a striking contrast and add depth to the overall design. Also, is commonly seen on scarfs and other garments for cold weather.