Ultramarine

General Information about Ultramarine (#1F1096)

The hexadecimal color code #1F1096 represents a shade of blue known as Ultramarine. It is a deep, rich color residing in the blue-violet spectrum. This particular shade is composed of 12.2% red, 6.3% green, and 58.8% blue, described by its RGB values. In the CMYK color space, often used in printing, it is composed of 79% cyan, 89% magenta, 0% yellow, and 41% black. Ultramarine is often associated with royalty, wisdom, and spirituality. It evokes feelings of calmness, peace, and stability. Its intensity can draw attention and create a sense of depth, which is why it's used in various artistic and design applications to achieve a sophisticated and impactful visual effect. Because of its deep saturation, it should be used with attention to contrast and accessibility best practices.

The color #1F1096, also known as Ultramarine, presents significant accessibility challenges, especially when used as a background or text color. Its low lightness value (approximately 6%) results in very poor contrast with standard black text. For optimal readability, pairing it with white or very light shades is crucial. However, simply using white may not always meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratios, particularly WCAG AA, which requires a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. To ensure compliance, it's essential to use contrast checking tools to verify that the chosen foreground color provides sufficient contrast. When employing this color in web design, avoid using it for critical information or interactive elements unless paired with a highly contrasting color. Consider users with visual impairments and color deficiencies when making design choices; relying solely on this color to convey information can exclude a significant portion of your audience. Alternative strategies include using icons, labels, and clear text descriptions alongside color to enhance accessibility.

Shades

Digital Color Formats

Alternative colors

Applications

• Call-to-Action Buttons

  Ultramarine, with its bold and distinctive blue hue, is perfect for creating eye-catching call-to-action buttons on websites. Its vibrancy draws users' attention and encourages interaction. For instance, an e-commerce site could use this color for 'Add to Cart' or 'Checkout' buttons, enhancing the user experience by making these crucial elements stand out. Complementary colors such as yellow or orange can be used as hover states to further enhance visibility and create a delightful user interface. However, be cautious to use it sparingly to avoid overwhelming the user.

• Interior Design Accents

  Ultramarine can be used to create a sophisticated and calming atmosphere in interior design. Use it as an accent color in living rooms, bedrooms, or studies to promote relaxation and focus. Pair it with neutral tones like gray, beige, or white to achieve a balanced and elegant look. Consider using it for accent walls, throw pillows, or decorative items to add a pop of color without overwhelming the space. The deep blue hue can also create a sense of depth and sophistication, making it ideal for creating a luxurious and inviting environment.

• Luxury Product Packaging

  Ultramarine's rich hue makes it perfect for packaging luxury goods. Imagine a high-end perfume or a premium chocolate bar adorned with this striking color. Its association with depth and sophistication conveys a sense of quality and exclusivity, enticing customers to invest in the product. When combined with gold or silver accents, Ultramarine elevates the packaging to a whole new level of elegance. Consider embossing or debossing techniques to add texture and enhance the visual appeal, making the packaging as memorable as the product inside.

Complementary color

Buttons