Tory Blue
General Information
The hex color #1E4DB2, also known as Tory Blue, is a dark shade of blue that conveys a sense of professionalism, trustworthiness, and stability. In the RGB color model, it is composed of 11.76% red, 29.41% green, and 70.98% blue. In the CMYK color model, which is often used in printing, it consists of 83% cyan, 59% magenta, 0% yellow, and 29% black. Tory Blue is often associated with corporate branding, financial institutions, and government entities due to its serious and reliable connotation. The color evokes feelings of calmness and confidence, making it a popular choice for creating a sense of security and authority. It is a versatile color that can be used in a variety of applications, from web design to fashion.
The color #1E4DB2, also known as Tory Blue, presents some accessibility challenges, particularly regarding color contrast. When used as text against a white background, the contrast ratio may not meet WCAG (Web Content Accessibility Guidelines) standards, potentially making it difficult for users with visual impairments to read. To improve accessibility, consider using a lighter background or darkening the text color. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Tools like online contrast checkers can help evaluate and adjust color combinations to ensure sufficient contrast. Pairing Tory Blue with lighter shades of yellow or white can significantly improve readability and overall accessibility for a broader audience. Also consider providing alternative ways to convey information, such as icons or descriptive text, to further enhance accessibility for users with diverse needs.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A slightly lighter blue that offers better contrast against white backgrounds, improving readability while retaining a similar aesthetic.
- #003366
A darker shade of blue which enhances the contrast ratio when used as text, making it more accessible for users with visual impairments.
- #3399ff
A more vibrant color is a good alternative when used as an accent color to make it more eye-catching.
Applications
Corporate Website Design
Tory Blue can be effectively used for creating a professional and trustworthy design in corporate websites. Its calming yet authoritative tone makes it suitable for headers, navigation bars, and call-to-action buttons. Use it in combination with neutral colors like white and light gray to create a clean and modern interface. For example, a financial institution might use Tory Blue for its website to convey stability and reliability. Ensuring sufficient contrast with text is crucial for readability.
Fashion Design
In fashion, Tory Blue can be incorporated into clothing designs, particularly for formal wear or professional attire. A Tory Blue blazer or dress can evoke a sense of sophistication and confidence. It pairs well with neutral colors like black, white, and gray, as well as complementary colors like gold or mustard yellow. Use it as the primary color for a statement piece or as an accent color in accessories like scarves or handbags. Consider the fabric texture to enhance the overall aesthetic.
Interior Design
In interior design, Tory Blue is well-suited for creating a serene and sophisticated atmosphere. It can be used as an accent wall color in a bedroom or living room or for upholstery in furniture. Combine it with warm neutrals like beige and cream to balance the cool tones of the blue. Adding metallic accents like gold or silver can elevate the luxurious feel. Use it sparingly in smaller spaces to avoid overwhelming the room. Consider the lighting in the room to enhance the color's depth and vibrancy.