Te Papa Green
General Information about Te Papa Green
The hexadecimal color #1E3F39, also known as Te Papa Green, is a dark shade of green with a subtle earthy quality. It belongs to the green color family and has RGB values of R:30, G:63, B:57. In the CMYK color model, it is composed of C:52, M:0, Y:10, K:75. This color is reminiscent of lush forests and natural landscapes, making it a popular choice for designs that aim to evoke feelings of nature, tranquility, and stability. Its muted tone allows it to be versatile, fitting well in both modern and traditional designs. The name 'Te Papa Green' suggests a connection to the natural heritage of New Zealand, reflecting the color's organic and grounding qualities.
The color #1E3F39, also known as Te Papa Green, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, it may not meet the WCAG (Web Content Accessibility Guidelines) AA standards for contrast ratio, making it difficult for users with visual impairments to read. To improve accessibility, consider using a lighter background color or a brighter text color. For instance, pairing #1E3F39 with a very light gray or a pastel green could enhance readability. Additionally, ensure that any interactive elements using this color, such as buttons or links, have sufficient visual cues beyond color alone, such as underlines or icons, to ensure they are easily identifiable by all users, including those with color blindness.
Shades
Digital Color Formats
Alternative colors
- #34564f
A slightly lighter shade of green that offers better contrast against white backgrounds, improving readability for a wider range of users.
- #2a4d45
A more saturated green that can be used to draw attention to specific elements on a webpage, while still maintaining a natural, earthy feel.
- #2e544b
A dark green with higher luminosity for improved legibility against light backgrounds.
Applications
Environmental Website Design
Te Papa Green, with its muted and natural tone, is excellent for websites focused on environmental conservation, sustainable living, or organic products. It evokes feelings of nature, tranquility, and health, which can resonate well with audiences interested in these themes. Using this color in website design, particularly in backgrounds, headers, and call-to-action buttons, can create a cohesive and appealing visual experience that reinforces the brand's message.
Interior Design - Calming Spaces
In interior design, #1E3F39 can be used to create a calming and sophisticated atmosphere. It works well in spaces like living rooms, bedrooms, or studies where relaxation and focus are desired. It can be paired with natural materials like wood, stone, and linen to enhance its earthy feel. Accent colors like muted golds or creams can complement the green and add warmth to the space. This color is also suitable for furniture, such as sofas or cabinets, adding a touch of elegance and nature indoors.
Fashion Design
This shade of green can be incorporated into fashion design, particularly for creating outfits that are both stylish and understated. It's a great choice for casual wear, such as dresses, skirts, or tops, and can be paired with neutral colors like beige, gray, or white for a sophisticated look. It can also be used as an accent color in accessories such as scarves or handbags. For a more bold statement, combine it with complementary colors like rust or mustard yellow.