Te Papa Green
General Information about #1E3F38
The hex color code #1E3F38, also known as Te Papa Green, is a dark shade of green that evokes feelings of nature, tranquility, and sophistication. It is composed of 11.8% red, 24.7% green, and 21.9% blue. In the RGB color model, #1E3F38 consists of 11.76% red, 24.71% green, and 21.96% blue. In the CMYK color model, if stands for 52.27% cyan, 0% magenta, 11.34% yellow and 75.29% black. The color is named after the Museum of New Zealand Te Papa Tongarewa, reflecting a connection to New Zealand's natural environment. Te Papa Green can be used in various design applications to create a sense of calmness and connection to nature, making it suitable for branding related to environmental sustainability or natural products.
The hex color #1E3F38, also known as Te Papa Green, presents some accessibility considerations for web developers. Its relatively dark nature implies that it requires careful pairing with text and other visual elements to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #1E3F38 as a background, lighter text colors such as white or very light grays are advisable. Tools are available to calculate the contrast ratio between two colors. Developers should also consider users with color vision deficiencies. Using color alone to convey important information is discouraged; supplementary cues like text labels or icons should be employed. Careful attention to these aspects will make web content more inclusive and accessible to a wider audience.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design and Branding
In web design, #1E3F38 can be employed as a background color for website headers or footers, offering a sophisticated and grounded aesthetic. Its deep tone makes it suitable for highlighting calls to action when paired with contrasting text. In branding, this color could represent eco-friendly initiatives or companies with a focus on sustainability, conveying trustworthiness and a connection to nature. Moreover, #1E3F38 can serve as an accent color in data visualizations, helping to differentiate data sets in a subtle yet effective manner. Its versatility allows it to blend well within various design contexts, contributing to a visually appealing and user-friendly experience.
Interior Design and Fashion
In interior design, #1E3F38 can be used to create a calming and nature-inspired atmosphere. It works well as an accent wall color in living rooms or bedrooms, providing a backdrop that complements natural wood furniture and indoor plants. It can also be used for upholstery, such as sofas or chairs, adding a touch of elegance and sophistication to the space. In fashion, this color can be incorporated into clothing designs, such as dresses or jackets, for a stylish and understated look. It pairs well with neutral colors like beige or gray, as well as other earth tones like brown or terracotta. This creates a harmonious and balanced color palette that exudes a sense of tranquility and style.
Branding and Marketing
The rich, muted tones of Te Papa Green make it an excellent choice for branding that needs to project an image of stability and sophistication. It can serve as a primary color for logos, business cards, and marketing materials for companies in finance, consulting, or environmental services. In the beauty industry, this color can enhance the packaging and branding of organic or natural skincare lines, emphasizing the brand’s commitment to purity and sustainability. Its grounding presence can also be beneficial in creating a sense of trust and reliability, particularly important in industries where consumer confidence is paramount.