Persian Blue
General Information about Persian Blue
The hexadecimal color #1E3AAF, also known as Persian Blue, is a captivating and deep shade of blue with a slight purplish undertone. It belongs to the blue color family and is characterized by its rich saturation and moderate darkness. In the RGB color model, it is composed of 11.76% red, 22.75% green, and 68.63% blue. In the CMYK color model, it is composed of 83% cyan, 67% magenta, 0% yellow, and 31% black. Persian Blue is often associated with royalty, intelligence, and trustworthiness. It carries a sense of authority, stability, and depth. In color psychology, blue is known to evoke feelings of calmness, serenity, and peace. This makes it a popular choice for branding, web design, and interior design where a sense of reliability and professionalism is desired.
The hex color #1E3AAF, also known as Persian Blue, presents some accessibility challenges, particularly in text-based applications. Its relatively low luminance can cause contrast issues when paired with lighter background colors, making it difficult for users with visual impairments to read the text comfortably. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. When using this color for text, it's essential to carefully select a contrasting background color, such as white or a very light shade of yellow, to ensure readability. Alternatively, consider using this color for larger graphic elements where contrast is less critical. Tools like contrast checkers can help evaluate the color pairing's accessibility. Additionally, avoid using this color as the sole means of conveying information, and provide alternative cues like icons or labels.
Shades
Digital Color Formats
Alternative colors
- #4169e1
A slightly lighter shade of blue, offering improved contrast against dark backgrounds while maintaining a similar aesthetic.
- #000080
A darker shade of blue, offering improved contrast against light backgrounds while maintaining a similar aesthetic.
- #6495ed
A softer, desaturated blue, providing a more subtle and calming feel.
Applications
Corporate Branding
Persian Blue evokes a sense of trust, stability, and intelligence, making it an excellent choice for branding in the tech or finance industries. Its sophisticated hue communicates reliability and professionalism, instilling confidence in customers and partners. Use it for logos, website designs, and marketing materials to establish a strong brand identity. Ensure the font color has enough contrast for optimal readability.
Interior Design
In interior design, Persian Blue can be used to create a calming and sophisticated atmosphere. It works well in bedrooms, studies, or living rooms, particularly when paired with neutral colors like white, beige, or gray. Use it for accent walls, furniture upholstery, or decorative accessories to add a touch of elegance. Consider combining it with natural materials like wood and stone for a balanced and inviting space. A touch of gold can make the space appear more luxurious.
Web Design
Persian Blue can be used to create eye-catching and elegant designs. Its rich, saturated hue adds a touch of sophistication and depth to any layout. Use it for backgrounds, buttons, or call-to-action elements to draw attention to important information. Combine it with complementary colors like gold or yellow for a visually striking effect. Make sure to consider accessibility guidelines when using it as a text color.