Jacksons Purple

General Information about Jacksons Purple

Jacksons Purple, represented by the hexadecimal code #1E2996, is a deep, muted shade of purple that evokes feelings of sophistication, mystery, and creativity. It is composed of 11.8% red, 16.1% green, and 58.8% blue. In the RGB color space, it leans heavily towards blue, which contributes to its calming and intellectual quality. This color is not commonly found in nature, lending it an air of uniqueness and artificiality. In color psychology, deep purples are often associated with royalty, nobility, and wisdom, making it a popular choice for brands aiming to project a sense of luxury or exclusivity. It's a versatile color that can be used in both digital and print media to create visually appealing and emotionally resonant designs.

The color #1E2996, also known as Jacksons Purple, presents specific accessibility considerations for web design. Its dark hue results in a relatively low luminance value, which means it may not provide sufficient contrast when used as text against a white or very light background. According to WCAG guidelines, sufficient contrast is crucial for readability, especially for users with visual impairments. To ensure accessibility, it's vital to use this color with lighter foreground elements. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Tools like contrast checkers can help verify compliance. Moreover, avoid using #1E2996 as the sole indicator for interactive elements; supplement it with other visual cues like underlines or icons to accommodate users who may not perceive color accurately.

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Alternative colors

Applications

• Educational Website Background

  Jacksons Purple (#1E2996) can serve as a sophisticated background color for websites in the education sector, particularly for university pages or online courses. Its depth conveys knowledge and stability, suitable for institutions emphasizing tradition and academic rigor. Paired with lighter, contrasting text, such as white or pale yellow, it creates an accessible and visually appealing interface. Interactive elements can be highlighted using complementary or analogous colors to guide user attention without causing distraction. Incorporating subtle animations or textures can further enrich the user experience, making learning engaging and intuitive.

• Luxury Cosmetic Branding

  In the realm of beauty and cosmetics, Jacksons Purple (#1E2996) is excellently suited for packaging and branding of luxury skincare or makeup products. The color projects exclusivity and sophistication, appealing to consumers seeking high-end items. It can be employed as the primary color for product labels or containers, accented with gold or silver typography for an added touch of elegance. Moreover, the color works well in marketing materials and advertising campaigns, reinforcing the brand's image of quality and prestige. Consider using it to create visually stunning displays in retail environments to attract potential customers.

• Accent Wall Color

  For interior design, Jacksons Purple (#1E2996) can bring a sense of depth and calmness to a room. It is best used as an accent color for walls in living rooms, bedrooms, or home offices to create a relaxing and focused environment. When paired with neutral tones like grays, whites, or creams, it can add a touch of elegance without overwhelming the space. Accessorize with metallic elements or natural textures to complement the color's richness. It can also serve as a color for furniture upholstery or decorative items like cushions and curtains.

Complementary color

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