Jacksons Purple
General Information
Jackson's Purple, represented by the hexadecimal color code #1E1E99, is a deep, rich shade of purple. It is composed of 11.8% red, 11.8% green, and 60% blue. This color falls within the blue-violet spectrum, often associated with qualities such as royalty, wisdom, and creativity. In color psychology, purples can evoke a sense of mystery, sophistication, and imagination. Due to its high blue content, Jackson's Purple can also convey feelings of calmness and tranquility. This makes it a versatile color for various applications, from design and branding to fashion and art. However, its depth requires careful consideration in design to ensure readability and accessibility, especially when used as a background or for text.
The hex color #1E1E99, also known as Jackson's Purple, presents several accessibility considerations for web developers. With a relatively low luminance, this color may pose challenges for users with visual impairments. It's crucial to ensure sufficient contrast between text or interactive elements using #1E1E99 and their background. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to comply with WCAG guidelines. Using tools to check color contrast is highly advised. Additionally, avoid relying solely on color to convey important information; use text labels or icons as redundant cues. Consider providing alternative color schemes for users with specific visual needs, such as those with color blindness. Thoughtful application of #1E1E99, coupled with attention to contrast and redundant coding practices, will contribute to a more inclusive and accessible web experience for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #1E1E99 can be used for creating a sophisticated and elegant feel. It's suitable for headers, navigation bars, and backgrounds, especially when paired with lighter text to ensure readability. The color evokes a sense of trust and stability, making it ideal for websites in the finance, education, or technology sectors. However, it should be used sparingly as a primary color due to its darkness and potential impact on accessibility. Incorporating it as an accent color can add depth and visual interest without overwhelming the user. For instance, you could use it for button hovers, subtle gradients, or decorative elements to enhance the overall aesthetic.
Fashion and Interior Design
In fashion, #1E1E99 can be incorporated into evening wear or formal attire to convey a sense of regal elegance. It pairs well with silver or gold accents for a sophisticated look. In interior design, this color can be used to create a dramatic accent wall in a living room or bedroom. It can also be used in smaller doses through decorative pillows, throws, or artwork to add a touch of sophistication to a space. When used in beauty products like eyeshadow or nail polish, it can provide a bold, dramatic look that is perfect for evening events.
Branding and Marketing
Jackson's Purple is effective in branding for companies seeking to project sophistication and innovation. Its depth conveys a sense of established reliability, while the purple hue subtly suggests creativity and visionary thinking. In marketing materials, using this color as a background or accent can enhance brand recognition. When applied to logos, it gives an impression of stability and intelligence. Ensure to use the color selectively, avoiding overuse in elements such as body text, and instead, pair it with lighter colors like whites or soft grays for a balanced and accessible presentation.