Tory Blue
General Information about Tory Blue
The hexadecimal color #1D4BAD, also known as Tory Blue, is a dark shade of blue. It is composed of 11.4% red, 29.8% green, and 73.3% blue. In the RGB color model, #1D4BAD consists of 11.4% red, 29.8% green, and 73.3% blue. In the CMYK color model, if features 84% cyan, 59% magenta, 0% yellow, and 27% black. Tory Blue typically evokes feelings of trust, stability, and intelligence. It is often used in corporate branding and designs where reliability and professionalism are desired. Because of its calming properties, Tory Blue is suitable for websites and applications related to health, finance, or education. The color is named after the Tory political party in Britain. Its darker hue makes it a versatile option for backgrounds and text. However, due to its low luminance, it's crucial to ensure sufficient contrast when using it with other colors to maintain accessibility standards.
The color #1D4BAD, also known as Tory Blue, presents some accessibility challenges, especially when used as a background or text color. Due to its relatively low luminance, it can be difficult for individuals with visual impairments to distinguish text or elements displayed in this color against a similarly dark background. It's crucial to ensure sufficient contrast between #1D4BAD and any foreground elements to meet WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Lighter text colors, such as white or very light shades of yellow or green, can help improve readability. Using accessibility evaluation tools to test color combinations is highly advisable to ensure the content is accessible to a wider audience. Furthermore, providing alternative visual cues, like icons or underlines, can benefit users who may struggle to differentiate colors. Consider offering a high-contrast theme option for users who need it.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A lighter shade of blue that provides better contrast against white backgrounds, enhancing readability and overall accessibility for users with visual impairments.
- #2962ff
A more vibrant and saturated blue that stands out more effectively, making it suitable for highlighting important elements or calls to action.
- #367588
This color provides a more muted and sophisticated look while maintaining readability.
Applications
Financial Platforms
Tory Blue, with its serious and trustworthy vibe, is a solid pick for financial platforms. Picture crisp charts and graphs on a clean, white background, with key transaction buttons highlighted in a complementary shade. The color evokes a sense of dependability, making users feel secure while managing their money online. Using it in logos or branding elements can further reinforce the company's commitment to stability and reliability. In website design, subtle animations and interactive elements in Tory Blue can guide users through complex financial data, enhancing engagement and understanding.
Beauty and Cosmetics
In the beauty industry, Tory Blue can evoke a sense of calm sophistication. Consider using it for cosmetic packaging, such as for eye shadow palettes or skincare products designed to hydrate and soothe. Its regal tone will make products appear refined and luxurious. The color could be incorporated into the branding of spas or wellness centers, creating a peaceful atmosphere that invites relaxation. Makeup tutorials might use Tory Blue to accent eye looks, demonstrating its versatility in creating subtle yet elegant effects.
Fashion and Apparel
In the fashion world, Tory Blue adds a touch of class to any wardrobe. Designers might incorporate this shade into sophisticated evening wear or tailored suits, offering a powerful yet understated appeal. The color serves well as a background for showcasing jewelry or accessories in online stores. For lifestyle blogs, using Tory Blue as an accent color can create an elegant and cohesive aesthetic. It pairs beautifully with neutral tones like beige and gray, making it easy to create versatile outfits that exude both style and professionalism.