Chathams Blue
General Information about Chathams Blue
The hexadecimal color #1D487B, also known as Chathams Blue, is a dark shade of blue that evokes feelings of calmness, stability, and trust. It belongs to the blue color family and has RGB values of R:29, G:72, B:123 and CMYK values of C:0.76, M:0.41, Y:0.00, K:0.52. In the sRGB color space, its coordinates are x:0.181, y:0.213, and z:0.468. Chathams Blue is often associated with professionalism and reliability, making it a popular choice for corporate branding and website design. Its relatively low saturation contributes to its sophisticated and understated appearance. The color is named after the Chatham Islands, located east of New Zealand.
The color #1D487B, also known as Chathams Blue, presents some accessibility considerations for web design. When using this color for text, it's crucial to ensure sufficient contrast with the background. Given its relatively dark hue, a light background is generally recommended to meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratios. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using contrast checking tools can help verify compliance. Furthermore, relying solely on color to convey information should be avoided. Supplementing color with text labels or icons enhances usability for users with visual impairments, including color blindness. Careful consideration of these factors is essential to create inclusive and accessible web experiences.
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Applications
Website Design
Chathams Blue can be used for website headers and navigation bars to create a professional and calming atmosphere. The color evokes trust and stability, making it suitable for businesses in finance or technology. It pairs well with neutral colors like white or light gray for text and background, ensuring readability and a clean design. Furthermore, it can be used in buttons and calls to action, using a lighter complementary color for the text to draw attention.
Interior Design
In interior design, Chathams Blue is often used for accent walls or furniture to add a touch of sophistication and tranquility to a space. It complements natural wood tones and metallic accents, creating a balanced and inviting environment. It's particularly well-suited for bedrooms and living rooms, where a calming and relaxing atmosphere is desired. The color can also be used in combination with lighter blues or greens to create a harmonious and serene palette.
Corporate Branding
Chathams Blue is a popular choice for corporate branding, particularly for companies that want to project an image of reliability and professionalism. It can be used in logos, marketing materials, and office décor. The color works well with a variety of fonts and graphic elements, making it a versatile choice for branding across different platforms. It can be used as a primary color or as an accent color to create a distinctive and memorable brand identity.