Te Papa Green

General Information about Te Papa Green

The hex color #1D403E, also known as Te Papa Green, is a dark shade of green that evokes feelings of nature, tranquility, and sophistication. It belongs to the green color family and has a subtle, earthy quality. In the RGB color model, #1D403E consists of 11.4% red, 25.1% green, and 24.3% blue. Its CMYK values are 0.54, 0.00, 0.03, and 0.75. Te Papa Green is named after the Museum of New Zealand Te Papa Tongarewa, reflecting its connection to natural and cultural heritage. This color is often associated with environmental awareness, sustainability, and a sense of grounding. It is a versatile color that can be used in various design applications to create a calming and harmonious atmosphere. In branding, the color can convey stability, reliability, and a connection to nature. The color is part of the dark-moderate green hue.

The hex color #1D403E, also known as Te Papa Green, presents some accessibility considerations for web developers. Its relatively dark shade can pose challenges in ensuring sufficient contrast against lighter backgrounds. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #1D403E for text, careful consideration should be given to the background color to meet these contrast requirements. Lighter shades of greens, yellows, or even off-whites can provide adequate contrast. For decorative elements, a contrast ratio of 3:1 is acceptable. It is also advisable to avoid using #1D403E as the sole means of conveying important information, as users with color vision deficiencies may not be able to distinguish it effectively. Providing alternative visual cues, such as icons or text labels, can enhance accessibility for all users. Tools like WebAIM's contrast checker can be used to measure contrast ratios and ensure compliance with accessibility standards. Remember that good color choices are essential for creating inclusive web experiences.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design for Environmental Organizations

  In web design, #1D403E can be used as a primary color for websites related to nature, sustainability, or environmental conservation. Its calming and earthy tone evokes a sense of tranquility and responsibility. It can also be utilized for website elements such as headers, footers, and call-to-action buttons to create a cohesive and visually appealing user experience. The color pairs well with neutral tones like beige, gray, and white, as well as complementary colors like light orange or coral. It's very suitable for websites that need to give a feeling of safety and reliability.

• Interior Design for a Natural Look

  In interior design, Te Papa Green can be incorporated into various elements to create a harmonious and inviting atmosphere. It can be used as an accent wall color in living rooms or bedrooms to bring a touch of nature indoors. Additionally, it can be incorporated into furniture upholstery, curtains, and decorative accessories to complement other design elements. The color pairs well with natural materials such as wood, stone, and plants, creating a serene and balanced living space. This color has the ability to create a very stylish and luxious environment in combination with golden elements.

• Fashion for sustainability

  In fashion, #1D403E can be used as a sophisticated and understated color choice for clothing and accessories. It can be used for dresses, sweaters, and pants. This dark green hue can be used in combination with natural and sustainable fabrics such as organic cotton, linen, and hemp. It pairs well with earthy tones such as brown, beige, and olive green. This makes it very suitable for outfits which must represent a message of sustainability.

Complementary color

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